Content Strategist

3 weeks ago


North Strathfield, New South Wales, Australia Wedded Wonderland Full time

We are seeking a highly skilled Content Strategist to lead our content creation and curation efforts across all platforms.

About Us

Wedded Wonderland is a leading luxury wedding publication that showcases the best of the industry. We are passionate about delivering high-quality content that resonates with our audience.

The Role

This is a key position that requires a creative individual with a keen eye for detail and a deep understanding of the luxury wedding market. As a Content Strategist, you will be responsible for developing and implementing a comprehensive content strategy that aligns with our brand identity and audience interests.

Responsibilities:

  • Develop and implement a comprehensive content strategy across all platforms (social media, digital, newsletter, magazine) that aligns with our brand identity and audience interests.
  • Create detailed and inspiring briefs for internal and external content creators (writers, photographers, videographers, etc.) ensuring alignment with the overall content strategy and brand guidelines.
  • Review and edit all content submissions (internal and external) to ensure high quality, accuracy, and consistency in tone and style.
  • Collaborate with internal teams to ensure seamless integration and brand alignment.
  • Optimize content for each platform, considering best practices for SEO, engagement, and user experience.
  • Stay informed about the latest trends in the luxury wedding industry, social media, and content marketing.
  • Analyze content performance across all platforms and provide insights and recommendations for optimization.

Requirements:

  • 5+ years of experience in content management within the luxury, travel, wedding, or lifestyle industries.
  • Proven track record of developing and executing successful content strategies across multiple platforms.
  • Exceptional writing, editing, and proofreading skills.
  • Strong understanding of SEO principles and best practices.
  • Experience working with social media platforms and content management systems.
  • Keen aesthetic eye and attention to detail.
  • Excellent communication and interpersonal skills.
  • Ability to manage multiple projects simultaneously and meet deadlines.

Benefits:

  • Competitive salary ($80,000 - $110,000 per year).
  • Opportunity to work with a dynamic and passionate team in the exciting world of luxury weddings.
  • Exposure to the latest trends and technologies in content creation.
  • Bonus points for experience with Adobe Creative Suite (Photoshop, InDesign), Google Analytics, and existing networks within the luxury wedding industry.


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