Digital Marketing Technology Expert
2 weeks ago
Accent Group
We are a leading digitally integrated retail and distribution business in the Apparel and Footwear performance and lifestyle market in Australia and New Zealand.
Job Overview
This is an exciting opportunity to join our team as a Marketing Technology Specialist. You will be responsible for supporting implementation projects, on-going maintenance of our customer data tracking platform, marketing automation platform(s), digital tag management and analytics toolsets to ensure we deliver best-in-class digital experiences.
Key Responsibilities
- Campaign Execution: Assist in the development and execution of marketing campaigns and initiatives for our retail brands.
- Marketing Technology: Working with cutting-edge marketing technology toolsets to identify opportunities for our retail brands and drive data-led decisions.
- Data Analysis: Assist in the creation of marketing reports and dashboards.
- Platform Support: Marketing Technology platform support.
- Front-end Development: Assist with front-end data-layer & marketing tag testing.
- Javascript Tags: Assist in the rollout of client-side & server-side Javascript tags.
Requirements
- Bachelor's degree in Computer Science or a related field.
- 1-2 years of experience in a digital marketing, ecommerce or related role.
- Strong organizational skills and attention to detail.
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving skills
- Experience with marketing automation platforms such as Klaviyo, Mailchimp, Adobe Campaign Classic.
- Experience with web analytics tools such as Google Analytics, Adobe Analytics or similar platforms.
- Experience with customer data platforms helpful but not essential.
- Experience with Conversion Rate Optimisation helpful but not essential.
- Experience with tag management systems such as Google Tag Manager, Adobe Launch, or similar platforms helpful but not essential
- Experience with HTML, CSS and Javascript.
- Ability to work independently and as part of a team.
About Us
We are committed to creating an inclusive workplace that promotes and values diversity and inclusion. We believe in the diversity of our people across age, gender, identity, race, sexual orientation, ethnicity, physical and mental ability. We strive on creating an equal employment environment where everyone from any background can be themselves.
Salary and Benefits
The estimated salary range for this position is $90,000 - $120,000 per annum, depending on experience and qualifications.
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