Digital Marketing Systems Specialist
4 days ago
About Accent Group
">Accent Group Limited is a leading digitally integrated retail and distribution business in the Apparel and Footwear performance and lifestyle market in Australia and New Zealand. With over 850+ stores, 34 brands, and over 30+ online platforms.
We are seeking a highly skilled Digital Marketing Systems Specialist to join our team at Accent Group. Reporting to the Head of Marketing Technology, you will be responsible for supporting implementation projects, on-going maintenance of our customer data tracking platform, marketing automation platform(s), digital tag management, and analytics toolsets to ensure we deliver best-in-class digital experiences.
Your Key Responsibilities Will Include:
- Supporting the development and execution of marketing campaigns and initiatives for our retail brands.
- Working with cutting-edge marketing technology toolsets to identify opportunities for our retail brands and drive data-led decisions.
- Assisting in the creation of marketing reports and dashboards.
- Maintenance of marketing technology platforms.
- Assistance with front-end data-layer & marketing tag testing.
- Rollout of client-side & server-side JavaScript tags.
About You
- Bachelor's degree in Computer Science or a related field.
- 1-2 years of experience in a digital marketing, ecommerce, or related role.
- Strong organizational skills and attention to detail.
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving skills.
- Experience with marketing automation platforms such as Klaviyo, Mailchimp, Adobe Campaign Classic.
- Experience with web analytics tools such as Google Analytics, Adobe Analytics or similar platforms.
- Experience with customer data platforms helpful but not essential.
- Experience with Conversion Rate Optimisation helpful but not essential.
- Experience with tag management systems such as Google Tag Manager, Adobe Launch, or similar platforms helpful but not essential.
- Experience with HTML, CSS, and JavaScript.
- Ability to work independently and as part of a team.
About Our Culture
At Accent Group Limited, we value diversity and inclusion. We strive to create an equal employment environment where everyone can be themselves. The company acknowledges and respects the Traditional Owners and ongoing custodians of the land. We believe in promoting and valuing diversity across age, gender, identity, race, sexual orientation, ethnicity, physical, and mental ability.
What We Offer
- Salary: $80,000 - $110,000 per annum (dependent on experience).
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