Marketing Director for Business Growth

1 month ago

Sydney, New South Wales, Australia EBR Full time
Job Description

About EBR:

We are a dynamic company looking for a talented Marketing Director to lead our social media efforts. With a focus on business growth, you will be responsible for developing and implementing strategies to increase brand awareness and drive sales.

Key Responsibilities:

  • Establish go-to-market strategies encompassing product launch, lead generation, experiential, and social media.
  • Support effective internal and external communications, including public relations, to drive exposure of EBR in the region and key focus industries.
  • Develop, implement, and manage day-to-day tactics and execution of marketing activities across all channels and platforms, including events and digital marketing campaigns.
  • Work closely with agencies to create targeted campaigns.
  • Research and recommend regional media partners and industry associations for digital marketing, sponsorships, co-branded email, and other creative means to reach online audiences.
  • Develop compelling content for marketing materials, speaker interviews, case studies, EDMs, and external newsletters.
  • Monitor and analyze marketing program effectiveness and performance regularly.
  • Track and drive marketing leads through the sales process and report status/results regularly.
  • Meet monthly pipeline and lead generation targets.
  • Develop brand strategy and development for business.

Requirements:

  • Degree in Business/Marketing/Communications.
  • Minimum 5 years of professional work experience in B2B marketing environment, with experience in Media Marketing or IT sector preferred.
  • Marketing experience in the financial industry is a plus.
  • Experience and knowledge of marketing automation tools.
  • Passionate and strong in developing and implementing marketing and communication strategies.
  • Well-developed organizing and time management skills with the ability to prioritize and manage multiple tasks and projects at any one time.
  • Proven success in developing customer-focused, multi-year marketing strategies including deployment, measurement, evaluation of return, and optimization using innovative approaches.

What We Offer:

A great team environment, attractive salary ($120,000 per annum), quarterly and yearly bonuses, and the opportunity to build your own personal team around you. If you are interested in this challenging role, we look forward to discussing this opportunity with you further. Our agency guarantees that all applications made to our advertised positions are 100% confidential and all candidates are met with before submitting details to any client base. Applicant resumes will not be passed onto a third party without prior consent.

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