Experimentation Manager
2 weeks ago
About Experimentation at Woolworths Group
We're on a mission to create better experiences together for a better tomorrow. As an Experimentation Specialist, you'll play a key role in shaping the future of critical business functions and driving growth through data-driven decision making.
Key Responsibilities
- Map, analyse, and optimise customer journeys across multiple digital products, channels, and engagement touchpoints through A/B testing and experience targeting (XT) across our web and app properties.
- Collaborate closely with Product, UX Design, UX Research, Front-end Developers, Data Science, and QA to build experiments end-to-end, including ideation, roadmap, setup, monitoring, and reporting.
- Report, interpret, and present qualitative and quantitative insights to inform roadmaps of targeting or testing initiatives to Product Managers and senior stakeholders.
- Contribute to the Experimentation craft through chapter time initiatives.
Requirements
- 2-3+ years of experience in Experimentation (CRO/Digital Optimisation) with a strong track record in A/B testing, personalisation, and other optimisation techniques.
- Deep understanding of Experimentation standards and best practices, familiar with industry standards and methodologies for experimentation.
- Strong UX/UI design and conversion principles knowledge, with a solid understanding of user experience, user interface design, and conversion optimisation principles.
- Experience with stakeholder management and team collaboration, able to effectively manage stakeholders and collaborate with cross-functional teams.
- Technical skills and data analysis experience, proficient in A/B testing tools like Adobe Target and Optimizely, and experience with data analysis using platforms like Adobe Analytics or Google Analytics.
What We Offer
- Work from Anywhere policy, giving you more control over your work, life, and wellbeing.
- Team Discounts across our range of Woolworths Group brands, plus a robust rewards program that celebrates and incentivises purpose-driven work.
- 12 weeks of paid parental leave for primary caregivers, with Woolworths Group continuing to pay superannuation for up to 12 months while the Team Member is on parental leave.
- Access to Sonder, providing free confidential 24/7 support for team members and their families.
Everyone Belongs at Woolworths Group
We value diversity, equity, inclusion, and belonging, recognising the importance of a diverse and inclusive workplace where everyone feels they belong and can reach their full potential.
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