Sales Director for Beverage Industry

1 week ago


Sydney, New South Wales, Australia Carlton & United Breweries Full time

Your Impact

As a market leader in the Australian beverage industry, Carlton & United Breweries (CUB) is seeking an experienced Sales Director to propel our brand to new heights. With over a decade of presence in the market, we have established ourselves as a trusted name in the industry.

In this fast-paced role, you will lead the pivotal sales function, driving CUB towards ambitious growth goals across On-Premise, Retail and Distributors. You will be responsible for leading a team of sales professionals, ensuring that Brand Ambassadors and brand activities drive sales outcomes. Key Customer relationships and collaboration with Asahi/CUB sales leadership and teams around Australia & New Zealand will also be a crucial aspect of your role.

Key Responsibilities:

  • Develop and maintain strong relationships with key stakeholders to drive collaboration & alignment between our businesses
  • Embed high performance standards and a culture of shared learning across the team and wider business
  • Accountability for development execution of retailer strategies, including optimisation of promotions, managing relationships with channel promotional teams and supporting delivery of joint goals for ALB/CUB, Coles/EDG, Grocery and independents
  • Achieve agreed brand and commercial targets in line with the national account strategy and individual goals and objectives
  • Negotiate and tailor trading terms, including price and activation and performance-based criteria

About You

We are seeking an individual who is passionate about the beverage industry, values stakeholder relationships and can design, implement and manage a sales plan. If you have a career built in FMCG with experience in liquor sales management, possess strong verbal communication and presentation skills, and can exceed sales targets using a structured data-driven approach, we want to hear from you.

Estimated Salary: $120,000 - $150,000 per annum

Culture and Benefits

We offer a dynamic work environment, opportunities for professional growth and development, and a competitive salary package. Our small team of misfits is backed by one of Australia's largest drink companies, making us an exciting and challenging place to work.



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