B2b Marketing Specialist

3 weeks ago

Melbourne, Australia Liven Full time

B2B Marketing Specialist

**B2B Marketing Specialist**

**Department**:Marketing

**Employment Type**:Full Time

**Location**:Melbourne

**Reporting To**:Amy van Stekelenburg

**Description**

Assume ownership and lead pivotal initiatives within the B2B sector. This role is tailored for a seasoned B2B professional with a proven track record in this domain, showcasing a strong history of successful collaboration with Product and Product Marketing teams.

**Key Responsibilities**
- Develop sales enablement content to support the sales team and help drive sales.
- Support development and delivery of end-to-end marketing campaigns aligned with marketing plans and business objectives to acquire, engage and retain customers.
- Event management across internal & external events - manage all aspects of event execution, including contract negotiation, coordination, and stakeholder communication.
- Help drive sales enablement and education across the business
- Excellent interpersonal skills with the ability to work collaboratively across an organisation and develop strong relationships and networks
- Content creation: Collaborate with cross-functional teams to develop content strategies aligned with business objectives and audience preferences. Ensure content consistency with brand voice, message, and overall marketing strategies.
- Assist PM's with product launches and communication strategies
- Analytics and Reporting: Monitor key metrics and generate reports to track the performance of campaigns. Analyse data to identify trends, insights, and areas for improvement. Make data-driven recommendations.
- Identify key customer segments and tailor campaigns and communications strategy to them.

**Skills Knowledge and Expertise**
- Proficiency in using digital marketing tools and platforms, ideal experience with Hubspot and or Braze.
- Creative mindset with the ability to craft engaging and persuasive copy.
- Proactive and self-driven, with strong problem-solving skills and the ability to work autonomously.
- Strong analytical skills to interpret data and derive actionable insights for optimisation.
- Effective communication skills to collaborate with cross-functional teams and present insights.
- Result-oriented approach with the ability to manage multiple campaigns and projects simultaneously.
- Understanding of user experience and conversion optimisation principles.
- Continuous learning mindset to stay updated with industry trends and best practices.
- Ability to work collaboratively within a team and independently.

**Education/Qualifications**:

- Tertiary Qualifications in Marketing, Advertising or PR or similar

**Experience**:

- 3+ years experience in a similar role

**The mindset required to be successful in this role**:

- Self starter
- Creative
- Resourceful

**What's in it for you?**
- Elevate Your Career with Top Hospitality Accounts.
- Fuel Your Growth with Innovative SaaS Marketing Tools.
- Harness Cutting-Edge Tech for Impactful Campaigns.
- Explore Global Markets with Leading Hospitality Brands.
- Secure Measurable Impact and Career Advancement.

Job ID 04e39c76-414f-491f-9b5b-4095f2659952

  • B2b Marketing Specialist

    2 months ago

    Melbourne, Australia Liven Full time

    **B2B Marketing Specialist** **Department**:Marketing **Employment Type**:Full Time **Location**:Melbourne **Reporting To**:Amy van Stekelenburg **Description** Assume ownership and lead pivotal initiatives within the B2B sector. This role is tailored for a seasoned B2B professional with a proven track record in this domain, showcasing a strong history...

  • B2b Marketing Specialist

    3 weeks ago

    Melbourne, Australia Liven Full time

    **B2B Marketing Specialist** **Department**:Marketing **Employment Type**:Full Time **Location**:Melbourne **Reporting To**:Amy van Stekelenburg **Description** Assume ownership and lead pivotal initiatives within the B2B sector. This role is tailored for a seasoned B2B professional with a proven track record in this domain, showcasing a strong history...

  • B2b Marketing Specialist

    3 weeks ago

    Melbourne, Australia On AG Full time

    **In short**: The B2B Marketing Specialist Oceania is a dynamic marketer to take On to the next phase by helping to craft the brand experience in our Wholesale channel in Oceania, authentically bringing to life On’s mission through Trade Marketing. You will partner closely with the local country team to execute the brand strategy across key accounts and...

  • B2b Marketing Specialist

    1 week ago

    Melbourne, Victoria, Australia On AG Full time

    In short:The B2B Marketing Specialist Oceania is a dynamic marketer to take On to the next phase by helping to craft the brand experience in our Wholesale channel in Oceania, authentically bringing to life On's mission through Trade Marketing. You will partner closely with the local country team to execute the brand strategy across key accounts and vertical...

  • Expressions of Interest

    1 week ago

    Melbourne, Australia Six Degrees Executive Full time

    Location: - Melbourne- Job Type: - Permanent- Salary: - Competitive salary- Contact: - Hong SilverAre you an accomplished B2B marketing expert with a passion for creating unforgettable customer experiences? We are actively seeking exceptional talent to express their interest and join our top-tier clients' remarkable commercial achievements. Our clientele...

  • B2B Marketing Analyst

    1 week ago

    Melbourne, Victoria, Australia Manpower Australia Full time

    We are currently seeking a B2B Marketing Analyst to join our client based in Dockland, VIC. Hybrid working arrangements (3 days in office, 2 days WFH)Our client is dedicated to putting their B2B card customers at the heart of everything they do. Are you ready to play a pivotal role in shaping their marketing strategies and driving business success? Join...

  • Marketing Lead

    6 days ago

    Melbourne, Australia McMillan Shakespeare Group Full time

    Marketing Lead - B2B A subsidiary of the ASX-listed McMillan Shakespeare Limited, Interleasing helps companies across a range of sectors in Australia and New Zealand maximise the value of their asset (cars, heavy vehicles and machinery) through tailored fleet and commercial asset/finance solutions. With more than 40 years' experience, our services include...

  • Marketing Lead

    1 week ago

    Melbourne, Australia McMillan Shakespeare Full time

    A subsidiary of the ASX-listed McMillan Shakespeare Limited, Interleasing helps companies across a range of sectors in Australia and New Zealand maximise the value of their asset (cars, heavy vehicles and machinery) through tailored fleet and commercial asset/finance solutions. With more than 40 years’ experience, our services include fleet finance (cars...

  • B2B Marketing Manager

    21 hours ago

    Melbourne, Australia EBOS Group Limited Full time

    The opportunity : Based in Melbourne, the B2B Marketing Manager is responsible for the growth of Pharmacy Choice and healthSAVE member programs, driving member engagement, and creating winning B2B Marketing campaigns across multiple platforms. What you will do: Grow the Pharmacy Choice and healthSAVE Pharmacy groups through development of leading...

  • Marketing Consultant

    2 days ago

    Melbourne, Australia RACV Full time

    Melbourne, Victoria | RACV Head Office - Fixed Term (12months) Full Time - A competitive salary | Discounts on selected RACV products **Great things start here** RACV is an organisation that’s broader and bigger than you think - beyond the trusted roadside assistance and insurance lines, and significant portfolio of Travel and Leisure experiences, RACV...

  • Marketing Specialist

    7 days ago

    Melbourne, Australia NexVentur Full time

    **Australia - IT & Marketing**: **Marketing Specialist - Melbourne**: Location**:Melbourne** Salary**:Competitive DOE** Position**:Full Time** Our client is a specialist in construction with three business areas: Blue Collar Recruitment, White Collar Recruitment and Construction plant and machinery hire. They have built up a reputation for exceptional...

  • B2b Marketing Analyst

    2 weeks ago

    Melbourne, Australia Bayside Group Full time

    **Location**: Melbourne - Victoria **WorkType**: Contractor Want to work for a company that is passionate about what the world wants and needs to be a better and more balanced energy system? A company that is committed to fostering an inclusive team and ensures they supports their people ensuring they are all treated with respect. The purpose of the B2B...

  • Group Lead, B2B Product Marketing

    4 weeks ago

    Melbourne, Australia Canva Full time

    **Join the team redefining how the world experiences design. - Hey, g'day, mabuhay, kia ora,你好, hallo, vítejte!- Thanks for stopping by. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point.**Where and how you can work - Our flagship campus is in Sydney. We also have...

  • Group Lead, B2B Product Marketing

    2 days ago

    Melbourne, Australia Canva Full time

    **Join the team redefining how the world experiences design. - Hey, g'day, mabuhay, kia ora,你好, hallo, vítejte!- Thanks for stopping by. We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point.**Where and how you can work - Our flagship campus is in Sydney. We also have...

  • Marketing Consultant

    4 weeks ago

    Melbourne, Australia RACV Full time

    Melbourne, Victoria | RACV Head Office Fixed Term (12months) Full Time A competitive salary | Discounts on selected RACV products Great things start here RACV is an organisation that’s broader and bigger than you think – beyond the trusted roadside assistance and insurance lines, and significant portfolio of Travel and Leisure experiences, RACV...

  • Marketing Consultant

    3 weeks ago

    Melbourne, Australia RACV Full time

    Melbourne, Victoria | RACV Head Office Fixed Term (12months) Full Time A competitive salary | Discounts on selected RACV products Great things start here RACV is an organisation that’s broader and bigger than you think – beyond the trusted roadside assistance and insurance lines, and significant portfolio of Travel and Leisure experiences, RACV...

  • Marketing Specialist

    1 week ago

    Melbourne, Victoria, Australia NexVentur Full time

    Australia - IT & Marketing:Marketing Specialist - Melbourne:Location:MelbourneSalary:Competitive DOEPosition:Full TimeOur client is a specialist in construction with three business areas: Blue Collar Recruitment, White Collar Recruitment and Construction plant and machinery hire. They have built up a reputation for exceptional service and a substantial...

  • Marketing Specialist

    1 week ago

    Melbourne, Victoria, Australia Liven Full time

    Marketing Specialist - LifecycleMarketing Specialist - LifecycleDepartment:MarketingEmployment Type:Full TimeLocation:MelbourneReporting To:Amy van StekelenburgDescriptionOwn and drive key projects across the B2C, B2B2C and B2B space. This role is for a generalist someone who is willing to jump in and drive any project from creating blog posts through to in...

  • B2b Marketing Manager Global Scope

    1 week ago

    Melbourne, Australia affix Full time

    Are you on the lookout for a B2B Marketing role with a whole lotta impact? You know, the global remit kind..The innovative, technology business kind. The kind where you have the opportunity to make real contributions in both a strategic and hands-on way? If you’re anything like us here at affix, and you live and breathe tech as we do, then you will be...

  • Marketing Specialist

    2 months ago

    Melbourne, Australia Liven Full time

    Marketing Specialist - Lifecycle **Marketing Specialist - Lifecycle** **Department**:Marketing **Employment Type**:Full Time **Location**:Melbourne **Reporting To**:Amy van Stekelenburg **Description** Own and drive key projects across the B2C, B2B2C and B2B space. This role is for a generalist someone who is willing to jump in and drive any project...