B2B Marketing Executive

2 months ago

Melbourne, Australia Carsales Full time

Company Description

Are you ready to be a big part of something big?

At carsales, we're all about making buying and selling a great experience. For 25 years we’ve been evolving with the new economy to help people choose how they move today and tomorrow.

When it comes to your career, we want to provide big opportunities to help you make a big impact. But for this to be possible, we strive to feel small. Small enough to quickly change tack, small enough to learn from different departments and small enough to connect authentically with leadership.

Not something you’d expect from one of the country’s biggest tech companies, is it?

And one of the best parts? We give you the autonomy to choose the working location that best suits your lifestyle – Office, Hybrid or Anywhere.

What’s on offer: 

  • A place where you can move your career forward, where you’ll be continuously backed to make new ideas happen, and the chance to do work that makes real, significant impact in the world. 
  • We’re proud to be recognised as one of Australia’s Best Workplaces™ by Great Place to Work®, a Family Friendly Workplace, a WORK180 endorsed employer for women and WGEA Employer of Choice for Gender Equality.
  • The support of a highly engaged, high-performing team including a leadership team that’s you’ll actually have face time with. 
  • 22 weeks paid parental leave for primary caregivers, four weeks paid secondary caregivers leave, six weeks paid gender affirming care leave.

Job Description

What you'll do

As the B2B Marketing Executive - Dealer, you will be key member of the team responsible for marketing our Auto, Corporate, Industry & Leisure portfolio of products and working with commercial stakeholders to help develop and execute go-to-market strategies.   

  • Work closely with your team and key stakeholders to help plan the annual B2B marketing roadmap
  • Help develop Customer Value Propositions (CVP) to shape product development and go-to-market plans to launch and support new initiatives
  • Write briefs and work with internal design teams to develop creative to support marketing activity
  • Ensure that marketing campaigns are launched across relevant owned, earned and paid media channels with appropriate messaging in line with carsales’ go-to-market framework
  • Ensure that sales enablement collateral is regularly updated with the latest data & insights to enable the sales team to present to clients with confidence
  • Project manage content development and execution at key industry events 
  • Track marketing campaign performance and socialise results to business stakeholders

Qualifications

What we are looking for?

  • Demonstrated inclusive and interpersonal attributes that connect you to our behaviours (we change the game, we own it, we step in, we are curious, we don’t take ourselves too seriously).
  • Demonstrate understanding and expertise in product marketing 
  • Solid understanding of key product marketing and go-to-market principles
  • Excellent interpersonal skills and the ability to form lasting relationships with stakeholders
  • Strong project management skills and ability to work to strict deadlines
  • Excellent copy-writing skills and experience producing customer-facing written communications
  • Incredible organisational skills and attention to detail and ability to balance the big picture with getting the important things right
  • Ability to work individually and autonomously alongside a range of teams
  • An inquisitive marketer with a test and learn mindset, bias towards execution and ability to drive results
  • A flair for translating complex information and data into easy-to-understand solutions
  • A creative thinker with a good eye for effective design

Additional Information

A few other things we want to let you know about... 

  • carsales is an equal opportunity employer and we pride ourselves on fostering a diverse and inclusive workplace. We encourage everyone of all ages, genders and backgrounds to apply. If you’re a candidate with a disability or you’ll need some adjustments to be at your best, let us know how we can provide you with additional support. 
  • We know how important keeping that balance between work/life is and have a range of flexible working options on offer, including part time work. We are open to this conversation during our recruitment process - if you want to know more just ask. 
  • We are a proud Circle Back Initiative Employer which means we are committed to responding to every job applicant. 
  • Successful candidates joining the carsales family are required to undergo a National Police Record check and must have full-time Australian working rights on an ongoing basis. 

So come and join our team - because every role is a big role in our plans to go big. 

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