Brand Manager

5 days ago

Melbourne, Australia Brilliantalent Full time

Our client is a luxury lifestyle brand that creates skincare & personal care products inspired by art. Their globally admired collections capture the essence of luxury and tell an evocative story, designed to transport you to a different time and place. They are looking for a Brand Manager to manage and execute the Marketing and Branding strategy for key brand and other portfolios. This position leads a small branding team, reports to the GM.

**Key Responsibilities**:

- Develop and implement integrated marketing strategy for key brand.
- Manage key brand marketing plan, social media, and brand events.
- Develop innovative marketing and PR strategy to drive brand awareness and revenue.
- Coordinate sales tools, collateral, and marketing material for the key brand and other brands in the group.
- Execute key brand campaigns and report results to GM.
- Develop marketing plans for other brands and drive database acquisition and retention.
- Oversee brand activation through multiple channels and execute international market expansion for the key brand.
- Deliver e-commerce revenue through optimized user experience and promotional activity.

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