Regional Business Development Executive

1 day ago

Sydney, New South Wales, Australia beBeeMarketing Full time $90,000 - $120,000

Unlock Your Potential as a Regional Marketing Manager

We're seeking an innovative and results-driven professional to join our team. As a Regional Marketing Manager, you will play a pivotal role in driving business growth across Australia and New Zealand.

Your primary responsibilities will include executing trade and retail initiatives, ensuring adherence to brand standards, and collaborating with internal teams to develop sales tools and execute strategic programs.

You will also work closely with wholesalers, banner groups, and emerging distribution channels to deliver high-impact campaigns, in-store activations, and promotions.

Key Responsibilities:

  • Coordinate monthly deals, banners, EDMs, and campaign calendars.
  • Create sell sheets, FAQs, training materials, and product launch content to support program activations.
  • Support sales teams with compelling tools to drive in-store execution.

Retail & Campaign Management:

  • Deliver seasonal and yearly campaigns with strong messaging and visual assets.
  • Manage consumer-facing marketing materials: POS, website banners, catalogues, and social content.
  • Align promotions with marketing plans across banners.

Brand Partnerships & Above-the-Line:

  • Support ATL activities as directed: shopping centres, radio, billboards, digital.
  • In collaboration with Global Marketing, align and organize events and sponsorships including conferences and TV campaigns.
  • Coordinate brand ambassadors, charities, and strategic partners.
  • Utilizing sales inputs, market data, and competitive analysis, develop customer-facing presentations; create internal reporting and presentations as required.

In-Store Execution & Training:

  • Partnering with Sales team, coordinate roll out of planograms, POS, shelf callouts, FSDUs, counter units, and pricing strips.
  • Partnering with Brand Manager, develop on-brand customer-facing brochures, FAQ sheets, and training videos for store staff.

Requirements:

  • A minimum of 4 years post-qualified experience in marketing, preferably within a fast-paced environment.
  • Proficient in the use of MS Office suite.
  • Experience working within a regulated product environment.
  • Demonstrated experience developing marketing programs with channels or partners.
  • Excellent communication skills, written and verbal, with the ability to create engaging content as needed.
  • Ability to travel and attend key meetings as required.

Benefits:

  • This position offers opportunities for career growth and development within a dynamic organization.
  • A supportive team environment that fosters collaboration and innovation.
  • The chance to work on exciting projects and contribute to the success of the business.

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