Digital Marketing Communications Director

1 month ago


Geelong, Victoria, Australia Cotton On Group Full time

ABOUT THE ROLE

Cotton On Group is seeking a highly skilled and experienced Digital Marketing Communications Manager to join our team in the USA/Northern market. This role is responsible for leading digital marketing campaigns, including cross-channel, SEM, SEO, and email marketing.

You will work closely with the Digital Marketing Specialist, eCommerce team, and internal stakeholders to deliver innovative digital solutions that drive high impact results. Additionally, you will manage relationships with producers and web developers, while leading your digital marketing team to success.

KEY RESPONSIBILITIES

  • Develop and execute digital marketing strategies across various channels
  • Leverage data-driven insights to optimize campaign performance
  • Collaborate with cross-functional teams to drive business growth
  • Maintain and improve existing digital systems and tools

SKILLS AND QUALIFICATIONS

  • Demonstrated experience in digital marketing and/or PR or marketing communications
  • Strong ability to use content management systems and email marketing platforms
  • Experience in leading a team and building collaborative working relationships
  • Able to plan, organise, schedule, and project manage in an efficient way
  • The ability to engage and influence senior business leaders and key stakeholders
  • Proven high level of commercial negotiation skills
  • Demonstrable analytical problem-solving and research skills
  • Strong budgeting and forecasting skills

BENEFITS

  • Competitive salary: $80,000 - $120,000 per year
  • 50% team member discount on all brands (excluding Ceres Life)
  • World-class office with a state-of-the-art Wellness Centre
  • Brand-new childcare centre onsite
  • Flexible working arrangements
  • Employee Assistance Program
  • Returning to work support
  • Team mingle celebrations and speaker's series


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