Digital Marketing Strategist

1 month ago

Geelong, Victoria, Australia Cotton On Group Full time

About Us

Cotton On Group is a dynamic and creative fashion retailer with a passion for delivering exceptional customer experiences.

We're looking for an experienced Digital Marketing Specialist to join our team as a key player in shaping the future of our digital marketing efforts.

In this exciting role, you'll collaborate closely with our eCommerce team and internal stakeholders to deliver innovative solutions that captivate and engage our customers.

You'll support our Marketing & Comms Manager with day-to-day operations, fostering relationships with merchandisers, analysts, and web developers while collaborating with our broader Marketing team and Digital Producers.

This could be the perfect opportunity if you're a team player with a passion for creating state-of-the-art solutions that delight customers.

**Salary:** $70,000 - $90,000 per annum, depending on experience

Key Responsibilities:

  • Deliver digital projects and execute digital content for a global retailer
  • Use content management systems and email marketing platforms with a solid understanding of technology behind these platforms
  • Have expertise in HTML, CSS, and other web and mobile technologies, along with experience in content uploading and management
  • Understand digital marketing channel strategy, including Paid Search, Paid Social, and Affiliate Marketing
  • Be an expert in on-site optimization and enhancing user experience to drive engagement and conversions
  • Have proficiency in web analytics and site reporting
  • Experience in planning, organizing, managing, and scheduling projects to meet deadlines
  • Strong interpersonal, time management, and stakeholder engagement skills

Our Culture

Team Typo is a creative bunch of stationery addicts We're part of the Cotton On Group family and yes, we're a little cheeky, a lot old-school and definitely unexpected. We encourage our team to express their individualism and we are passionate about developing careers as diverse as graphic design and ecommerce, to marketing and product development. There's retail, and then there's Typo. Want to see what we get up to at work? Check out #teamtypo
As part of our team, you also have the chance to make a real difference in people's lives through the 'Typo Difference', our philanthropic arm focused on providing the gift of education to youth globally.

Benefits

  • 50% team member discount off all brands (excl. Ceres Life which is 30% off)
  • A world class office with a state-of-the-art Wellness Centre featuring spa therapists, holistic health experts and free fitness classes (think reformer Pilates classes, personal training sessions, yoga studio, spin room and run club)
  • A brand-new childcare centre onsite – incredible facilities, indoor and outdoor play areas, subsidised cost, and your kids are right next door
  • The Beckley, our in-house café with chef prepared healthy meals, coffee and snacks. You can also grab a nutritious take home meal, taking the stress out of dinner time.
  • Flexible working – enabling you to find the right working rhythm to be at your best.
  • Competitive salary packaging – ensuring we are constantly benchmarking to industry.

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