Customer Retention and Loyalty Specialist

14 hours ago

Melbourne, Victoria, Australia beBeeRetention Full time $90,000 - $110,000
Retention Strategist

You will drive customer retention across email, SMS, and push channels, focusing on automated lifecycle journeys, smart segmentation, and data-led personalisation.

About the Role
  • Audit and rebuild automated workflows in a CRM platform to improve performance and scalability
  • Design and optimise lifecycle journeys across onboarding, post-purchase, winback, churn risk, and loyalty
  • Build and evolve segmentation strategies based on behavioural and transactional data
  • Own key metrics including retention rate, second-purchase rate, and loyalty engagement
Key Responsibilities
  • Audit and rebuild automated campaigns across email, SMS, and push
  • Design and optimise lifecycle journeys across different customer touchpoints
  • Build and evolve segmentation strategies based on data analysis
  • Develop and implement strategic initiatives to drive customer retention and loyalty
Requirements
  • 3–5 years' experience in CRM, lifecycle marketing, or retention ideally in eCommerce or consumer
  • Proven track record building automated campaigns across multiple channels
  • Strong understanding of lifecycle metrics, segmentation, and loyalty frameworks
  • Experience using CRM platforms (SQL skills are a bonus)
  • Data-first mindset confident interpreting behavioural data and drawing insights to influence strategy
Culture & Benefits

This is an environment that values experimentation, autonomy, and impact. You'll join a down-to-earth, purpose-driven team where bold ideas are encouraged and customer love is the end game. Flexible working arrangements and opportunities for growth.

  • Customer Retention Specialist

    5 days ago

    Melbourne, Victoria, Australia beBeeRetention Full time

    Job TitleCulture-driven organization seeks a seasoned Customer Retention Specialist to drive loyalty and retention initiatives across email, SMS, and push channels. The ideal candidate will be responsible for owning and evolving the customer retention engine, designing lifecycle journeys, building segmentation strategies, and owning key CRM performance...

  • Customer Retention Specialist

    5 days ago

    Melbourne, Victoria, Australia beBeeRetention Full time $100,000 - $120,000

    Our ideal candidate is a seasoned Customer Retention SpecialistWe are seeking a highly skilled CRM and retention professional to drive our customer retention strategy. As a key member of the digital and marketing function, you will be responsible for owning and evolving the customer retention engine across email, SMS, and push.Main Responsibilities:Audit and...

  • Customer Retention Specialist

    3 days ago

    Melbourne, Victoria, Australia beBeeCustomerLoyalty Full time $120,000 - $140,000

    Drive Customer Loyalty with Data-Driven StrategiesJob OverviewThis role presents a unique opportunity for an experienced professional to drive customer retention and increase lifetime value through effective loyalty marketing strategies.The ideal candidate will possess a strong understanding of program design, customer lifecycle marketing, and data-driven...

  • Customer Loyalty Specialist

    6 days ago

    Melbourne, Victoria, Australia beBeeCustomerLoyalty Full time $100,000 - $150,000

    Job Title:Customer Loyalty StrategistJob Description:We're seeking an experienced Customer Loyalty Strategist to drive the development and execution of our loyalty program for Liquorland. As a key member of our team, you'll be responsible for creating strategic plans to enhance customer engagement, retention, and acquisition.You'll work closely with...

  • Loyalty and Customer Engagement Opportunity

    4 days ago

    Melbourne, Victoria, Australia beBeeEngagement Full time $160,000 - $185,000

    Job TitleWe are seeking a skilled Loyalty and Customer Engagement Specialist to play a key role in our customer engagement strategy.This specialist will work closely with the Marketing Manager to build personalized, timely, and relevant communications across digital channels.The successful candidate will contribute to designing and optimizing automated...

  • Customer Retention Specialist

    2 days ago

    Melbourne, Victoria, Australia beBeeLoyalty Full time $100,000 - $140,000

    Key Job ResponsibilitiesThe primary goal of this role is to oversee the strategic development and implementation of loyalty programs aimed at enhancing customer retention and satisfaction.This involves managing the health of member databases, acquiring new members, and optimizing existing customer value propositions to drive engagement and revenue...

  • Customer Loyalty Growth Specialist

    6 days ago

    Melbourne, Victoria, Australia beBeeLoyalty Full time $90,000 - $120,000

    You will take on a pivotal role in crafting and implementing customer loyalty initiatives to boost retention, stimulate repeat business, and elevate customer lifetime value.Key ResponsibilitiesCreate, implement, and refine customer loyalty programs to meet customer needs and maximize engagement.Develop strategies to retain customers and reduce churn through...

  • Strategist for Customer Loyalty

    20 hours ago

    Melbourne, Victoria, Australia beBeeCustomerEngagement Full time $120,000 - $150,000

    Customer Engagement StrategistWe are seeking a highly skilled and experienced Customer Engagement Strategist to join our team.This role will be responsible for developing and executing a comprehensive customer engagement strategy that drives loyalty, retention, and growth.Managing the health of the customer database through acquisition and enhancements to...

  • Client Retention Specialist

    5 days ago

    Melbourne, Victoria, Australia beBeeCustomerSuccess Full time

    Client Retention SpecialistWe are seeking a skilled Client Retention Specialist to join our team. In this role, you will be responsible for building and maintaining strong relationships with our clients, ensuring their satisfaction and loyalty to our organization.The ideal candidate will have excellent communication and interpersonal skills, as well as the...

  • Customer Retention Strategist

    2 days ago

    Melbourne, Victoria, Australia beBeeLoyalty Full time $110,000 - $140,000

    Job Overview As a Loyalty Manager, you will be responsible for developing and executing the strategy for our Loyalty program. This role requires strong leadership skills, excellent communication abilities, and a deep understanding of customer behavior. The ideal candidate will have a proven track record in loyalty marketing and experience managing...