Strategic Loyalty Professional

6 days ago


Melbourne, Victoria, Australia beBeeStrategy Full time $120,000 - $150,000
Loyalty Strategy Executive

We're seeking a highly skilled Loyalty Strategy Executive to join our team. You'll be responsible for developing and executing the loyalty strategy, amplifying the customer value proposition, and driving customer retention.

About the Role

You'll work closely with key stakeholders to manage the health of the member database, develop use cases for segmenting member data, and build automated lifecycle campaigns to drive customer retention.

Key Responsibilities:
  • Develop and execute the loyalty strategy
  • Amplify the customer value proposition
  • Manage the health of the member database
  • Build and optimize automated lifecycle campaigns to drive customer retention
  • Influence key stakeholders to execute the loyalty strategy
About You

You'll need to have a strong understanding of consumer research and analytics, 5+ years' experience leading a team in marketing or CRM, and a proven track record of delivering successful loyalty programs.

Your Skills:
  • Strong financial acumen
  • Exceptional communication and influencing skills
  • Sound knowledge of consumer research and analytics
  • Experience managing email marketing campaigns end-to-end
  • Familiarity with reporting and analytics tools
What's in it for you?

We offer flexible working options, office perks, discounts, recognition, opportunities for learning and development, paid parental leave, and investment in your future. We're committed to creating a workplace that's safe and respectful for all our team members.



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