Strategic Loyalty Designer Role

3 days ago

Melbourne, Victoria, Australia Bebeeloyalty Full time

Senior Loyalty Architect Position
This role is an exciting opportunity for a seasoned architect to join our team and lead the development of innovative loyalty propositions.
The successful candidate will be responsible for creating a holistic solution reviewing tier management, designing new offers and experiences, and aligning loyalty efforts with broader business goals.
Lead the design and strategy of new loyalty propositions that drive acquisition, engagement, and retention.
Use data, insights, and customer research to uncover member needs and identify emerging opportunities.
Set the long-term roadmap for the loyalty program in line with customer segmentation and business priorities.
Collaborate across marketing, tech, finance, product, commercial, and data teams to bring propositions to life.
Present strategy and updates to senior executives with strong exposure and visibility across the business.
Foster a culture of test-and-learn, customer obsession, and innovation within the team.
Requirements:
Proven experience in loyalty strategy, proposition design, or customer strategy.
Experience working on loyalty products such as Salesforce, Eagle Eye & Mastercard to implement an outstanding ecosystem.
Strong strategic and commercial acumen – able to link insight with action.
Excellent communication, stakeholder engagement, and presentation skills.
Strong leadership and influencing capability – comfortable with senior visibility.
A passion for understanding customer needs and market trends.
The ability to thrive in fast-paced, dynamic environments with high expectations.
Benefits:
6-month contract with the strong likelihood of extension for the right person.
Opportunity to work on a high-profile role leading the development of innovative loyalty propositions.
Collaborative team environment focused on redefining what great looks like in the loyalty space.

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