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Senior Partnership Development Manager

1 month ago

Sydney, New South Wales, Australia PMX Full time

About the Company

PMX is a leading investment practice for Publicis Media, dedicated to applying investment wisely by leveraging scale, market innovation, and partnerships to achieve brand and business results through sports and entertainment media and content partnerships.

We are a client-centric team operating on the principles of trust, transformation, and talent. Our passion lies in delivering growth for Publicis Groupe by educating and driving adoption of Publicis Groupe solutions, including Precision, APEX, Partnerships, and Value Management.

We utilize market expertise to provide proactive thought leadership and create innovative products and solutions that deliver against marketing and business goals. Our goal is to equip clients and agencies with a competitive advantage versus the marketplace.

What Does Life at PMX Look Like?

You will be part of the Publicis Groupe family, one of the world's most progressive and dynamic modern communications businesses. Enjoy all the perks that come with our network offering:

  • A comprehensive Wholeself program supporting Physical, Mindful, and Financial wellbeing
  • A creative, fun, and rewarding office environment backed up by our Publicis Liberté flexibility approach 'working your way, with us'
  • Access to our Global AI Platform, Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network
  • Extensive Learning & Development opportunities, including more than 15,000 learning programs via our online learning platform Marcel Classes
  • A culture of open feedback and guidance to achieve your goals through our Career Conversations program
  • A committed Diversity, Equality, and Inclusion strategy driven through our VivaWomen, Égalité, enABLE, and Embrace (reconciliation action plan) programs
  • Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year
  • Parental leave policy with up to 18 weeks paid primary carer leave and generous secondary carer benefits
  • Access to counsellors, psychologists, and professionals through Sonder – an all-in-one digital wellbeing technology platform designed to support psychological, medical, and safety needs.

The Purpose of the Role

The Senior Partnership Development Manager is responsible for quality and craft in our partnership approach, demonstrating PMX's expertise and industry best practice in driving brand and business results through sports and entertainment media and content partnerships for brands.

You will have a strategic aptitude to set brand partnership goals to create bespoke solutions in line with the most important brand need.

Key Outputs

Custodian and creator of PMX partnerships process and templates to ensure consistent top-practice recommendations that demonstrate advantage for brands and fans to create assets and deliver outcomes with short- and long-term benefits

Thought Leadership: Develop content plans for thought leadership for clients, agency, and media partners that identify Sports & Entertainment trends and opportunities to inspire projects, demonstrate our brand advantage, and elevate our PMX profile

Project and Commercial Delivery: Working with the PMX team to perform best-in-class partnerships across Sports & Entertainment for case studies that prove brand growth and our unique expertise.

Ideal Experience

A minimum 8-10 years related industry experience working in agency/client or media businesses with proven expertise in building partnership solutions

Proven expertise in building strategic solutions for brands across assets and formats, and a strong point of view on what partnership success looks like

Experience identifying and quantifying brand, media, and fan metrics to work with research partners to deliver meaningful partnership measurement plans

Passion for sports and entertainment in Australia/New Zealand in ways that truly assess and can add to the fan experience for brands

Strength in relationships and leadership – inspiring the PMX S&E team to produce finest work, build partnerships with media and corporate stakeholders for mutually beneficial solutions, ability to build confidence amongst clients and agency partners that PMX elevate base industry products in market

Strategic storyteller: Oversee partnership recommendation narrative to ensure compelling, cohesive solutions that consider paid, owned, shared, earned inputs and assets for application within and beyond partnership timeframes

Interest in, and knowledge of, Media, Tech, and Innovation capabilities to continually drive new solutions and extensions within partnerships

Thought leader and hunger in understanding and identifying trends beyond the current landscape to continually encourage and inspire team and partners through content and industry representation

Ability to guide multiple stakeholders across media, corporate bodies, client, agency partners, creative, and internal teams to deliver utmost solutions

Discipline in applying and creating structure within PMX for consistent, best-in-class presentations, artefacts, and recommendations