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Digital Acquisition Director
3 weeks ago
We are seeking a seasoned and commercially-minded professional to drive acquisition volumes, maximize margin, and strengthen our ecosystem across key digital and offline channels.
Key Responsibilities- Own execution of acquisition end-to-end, from hitting volume targets to optimizing margin and channel profitability.
- Lead a cross-functional marketing team achieving sustainable, scalable growth across multiple channels.
- Develop and execute a full-funnel acquisition plan including paid, organic, social, and retargeting - with a high emphasis on diversification of channels and risk mitigation.
This leadership role requires strong strategic thinking, business insight, experienced leadership, and a persistent focus on achieving outcomes.
The ideal candidate will have 10 years of experience in performance marketing, digital acquisition or growth roles, preferably in a high-growth, lead-gen-driven B2C environment.
Required Skills:
- Strong commercial acumen and understanding of the digital landscape.
- Experience with cross-functional teams and collaboration.
- Ability to develop and execute comprehensive acquisition plans.
- Strategic thinking and problem-solving skills.
- Leadership and people management skills.
Benefits:
This is a challenging and rewarding role for an experienced professional looking to make a significant impact in a dynamic organization.
The successful candidate will have the opportunity to work with a talented team, develop their skills and expertise, and contribute to the success of our business.