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Product Marketing and Innovation Strategist

1 month ago

Brisbane, Queensland, Australia Six Degrees Executive Full time

Six Degrees Executive is thrilled to partner with a pioneering consumer goods business that's revolutionizing the pet industry. This dynamic company operates across multiple channels, including direct-to-consumer and retail, and continues to grow both domestically and globally.

The Product Marketing Manager will play a vital role in developing and executing go-to-market strategies for their flagship pet line and soon-to-be-released products. Reporting directly to the Head of Marketing, this individual will be responsible for managing the brand asset library, leading product marketing initiatives, and driving product sales.

This strategic position combines product development, project management, and leadership skills, offering the ideal opportunity for someone to take on a key role in the marketing team and contribute significantly to the company's global growth.

  • Collaborate closely with the Head of Marketing to define the overall brand roadmap, including developing new propositions that drive customer advocacy and product adoption
  • Project manage the NPD and innovation pipeline, while also leading competitor analysis and market intelligence efforts
  • Build strong relationships with internal teams and external partners, including agencies and suppliers locally and internationally
  • Support the refinement of the customer's online journey

To be successful in this role, the Product Marketing Manager must have prior experience managing NPD projects and taking new products to market. Experience with either the Stage Gate Process or Agile Project Management is highly desirable. Although not an ecommerce-specific role, knowledge of Shopify would be advantageous.

You'll join a collaborative, transparent work environment that champions new ideas and ways of working. This fast-paced role suits someone with prior experience in a hands-on environment.

With a passion for pets, people, and making a difference, Six Degrees Executive invites qualified candidates to apply.