Group Marketing Manager, Strategic Partnerships

2 weeks ago

Melbourne, Australia Hexagon Asset Lifecycle Intelligence Full time

Group Marketing Manager, Strategic Partnerships - APAC

**Responsibilities/Main Activities**

As the **Group Marketing Manager, Strategic Partnerships - APAC, **you will focus on devising and executing marketing strategies to bolster our partnerships and strategic accounts. Collaborating across sales, marketing, and partner management, you'll design and implement demand-generation programs that drive engagement and pipeline growth.

In addition to crafting marketing strategies for our existing partners and strategic accounts, this role extends to fostering broader strategic partnerships and programs within the industry. Your expertise will be pivotal in optimizing and implementing our partners' marketing and demand-generation tactics while also tailoring programs to fuel new business opportunities and expand our market presence.

We're looking for a marketer who can pull from a wide range of business and marketing skills including strategic go-to-market planning; hands-on execution; relationship building and project management. This role requires an experienced professional who can orchestrate and influence a cross-functional team to deliver programs and campaigns that drive measurable results.

**What you will do**
- Collaborate closely with partners to understand their business objectives, target markets, and marketing needs, developing joint marketing plans and programs to drive mutual success.
- Create and execute co-marketing campaigns, programs, and events that leverage the strengths and capabilities of both Hexagon and our partners to generate awareness, engagement, and demand in the APAC region.
- Develop compelling marketing collateral, including co-branded materials, case studies, webinars, and thought leadership content, to support partner-led marketing activities and drive customer acquisition and retention.
- Work in tandem with the APAC marketing team to ensure alignment and integration of partner marketing initiatives with overall marketing strategies and campaigns.
- Implement strategic account marketing initiatives, including personalized 1:1 ABM programs, to drive engagement and growth within key accounts.
- Foster relationships and develop marketing programs with industry partners to expand market presence and drive growth opportunities.
- Track and analyze marketing program performance metrics across strategic accounts, partnerships, and industry collaborations, leveraging insights to optimize marketing strategies and investments.

LI-AC1

**Qualifications and Experience Required**

**What you will need**
- 5+ years of experience in marketing with an emphasis on partner marketing, alliance marketing, or strategic marketing roles, preferably within the B2B software industry.
- Demonstrated success in developing and executing joint marketing programs and campaigns with partners in the APAC region.
- In-depth knowledge of B2B marketing principles and best practices and the ability to think strategically and analytically with strong communication and problem-solving skills.
- Dynamic, ambitious, self-starter who can manage and influence others on cross-functional work teams in a remote working environment.
- Ability to drive programs forward amidst multiple shifting priorities and goals in a matrixed organization.
- Experience in Salesforce and marketing automation tools is a plus.
- Bachelor's degree or similar in marketing, communications, business, or related field preferred.

Job ID 11733

  • Group Marketing Manager, Strategic Partnerships

    1 week ago

    Melbourne, Victoria, Australia eFinancialCareers Ltd. Full time

    Group Marketing Manager, Strategic Partnerships - APAC Group Marketing Manager, Strategic Partnerships - APAC Hexagon Asset Lifecycle Intelligence Melbourne, Australia Group Marketing Manager, Strategic Partnerships - APAC Hexagon Asset Lifecycle Intelligence Melbourne, Australia Posted 1 day ago Permanent Competitive Group Marketing Manager, Strategic...

  • Group Marketing Manager, Strategic Partnerships

    1 week ago

    Melbourne, Victoria, Australia Hexagon Asset Lifecycle Intelligence Full time

    Group Marketing Manager, Strategic Partnerships - APACResponsibilities/Main ActivitiesAs the Group Marketing Manager, Strategic Partnerships - APAC, you will focus on devising and executing marketing strategies to bolster our partnerships and strategic accounts. Collaborating across sales, marketing, and partner management, you'll design and implement...

  • Group Marketing Manager, Strategic Partnerships

    2 weeks ago

    Melbourne, Australia Hexagon Asset Lifecycle Intelligence Full time

    Responsibilities/Main Activities: As the **Group Marketing Manager, Strategic Partnerships - APAC, **you will focus on devising and executing marketing strategies to bolster our partnerships and strategic accounts. Collaborating across sales, marketing, and partner management, you'll design and implement demand-generation programs that drive engagement and...

  • Strategic Partnerships Lead

    4 days ago

    Melbourne, Australia AGL Energy Full time

    Join the change. Together, we’ll make history. As we keep the lights on for over four million customers and move towards a more sustainable way of life, it’s an exciting time to be at AGL. We’re re-imagining how homes and business live and work across the country and we want you to be a part of it. This moment will define our time, and your career as...

  • Strategic Partnerships Lead

    3 weeks ago

    Melbourne, Australia AGL Energy Full time

    Powering Australian Life. At AGL, we believe energy makes life better. That’s why we’re passionate about powering the way Australians live, work and move. Like you, we believe that the world is going through extraordinary challenges. We don’t shy away from the tough questions and we consider the answers carefully. We work in partnership with our...

  • Strategic Partnerships Lead

    2 weeks ago

    Melbourne, Victoria, Australia AGL Energy Full time

    Join the change. Together, we'll make history.As we keep the lights on for over four million customers and move towards a more sustainable way of life, it's an exciting time to be at AGL. We're re-imagining how homes and business live and work across the country and we want you to be a part of it. This moment will define our time, and your career as you work...

  • Strategic Partnerships Lead

    1 week ago

    Melbourne, Victoria, Australia AGL Energy Full time

    Powering Australian Life.At AGL, we believe energy makes life better. That's why we're passionate about powering the way Australians live, work and move.Like you, we believe that the world is going through extraordinary challenges. We don't shy away from the tough questions and we consider the answers carefully. We work in partnership with our customers and...

  • Strategic Partnerships Manager

    1 week ago

    Melbourne, Victoria, Australia Johnson Recruitment Limited Full time

    The OrganisationOur client is a professional Not For Profit association dedicated to supporting primary healthcare professionals Australia-wide. Situated in the heart of the CBD, our client boasts a beautiful office and nimble team of passionate and collaborative individuals who all share the same purpose: to help shape the future of healthcare management in...

  • VP Strategic Sales and Partnerships

    2 months ago

    Melbourne, Australia Wall Street Full time

    Exciting, global scaling businessInclusive, vibrant, and engaging work environment with global teamBased on Queens Road, MelbourneJoin LK Group as VP Strategic Sales & Partnerships - Lead, Innovate, Transform  About Us:LK Group, a Melbourne-based powerhouse, operates over 10 consumer-focused businesses in BPO, Fashion Retail, General Retail, Sport, QSR, and...

  • General Manager, Group Partnerships

    1 week ago

    Melbourne, Victoria, Australia AIA Full time

    BE THE DIFFERENCEAt AIA we don't simply believe in being 'the best'. We believe in better - because there's no limit to how far 'better' can take us. Everything we do is driven by our purpose to make a difference by helping people embrace Healthier, Longer, Better Lives. And every one of our people has an important role to play. If you want to make a...

  • Partnerships Manager

    2 months ago

    Melbourne, Australia McMillan Shakespeare Full time

    Plan and Support Services (part of the McMillan Shakespeare Group) has rapidly grown to become one of Australia’s leading experts in NDIS Plan Management and Support Coordination. To support our rapid national growth we are offering opportunities to suitably experienced and passionate people to join our business, supporting people with a disability to live...

  • Trade Marketing and Partnerships Manager

    1 week ago

    Melbourne, Victoria, Australia TSHR Full time

    Trade Marketing and Partnerships Manager: Location:Melbourne Job type:Permanent Salary:AU$ AU$ per annum Contact:Tamara Michaeil Job ref:BBBH10303_ Published:8 minutes ago Expiry date:About the CompanyOur client is a highly regarded leading Australian retailer of premium luxury products. They have a rich history and are known for their exceptional quality &...

  • Content and Partnerships Specialist- Good Group

    2 months ago

    Melbourne, Australia Good Group Hospitality Full time

    Exciting Content & Partnerships role within a thriving hospitality Group - Work with a supportive Manager and vibrant Head office Team - Central CBD Location at Tram stop and Train station **_Content and Partnerships Specialist_** - Good Group Hospitality is seeking a talented _ **_Content and Partnerships Specialist_**: - who will thrive working in a fun,...

  • Partnerships Manager

    1 week ago

    Melbourne, Victoria, Australia McMillan Shakespeare Full time

    Plan and Support Services (part of the McMillan Shakespeare Group) has rapidly grown to become one of Australia's leading experts in NDIS Plan Management and Support Coordination. To support our rapid national growth we are offering opportunities to suitably experienced and passionate people to join our business, supporting people with a disability to live...

  • Group Sales Manager

    2 months ago

    Melbourne, Australia Cartology Full time

    **About Us Cartology is one of Australia’s leading retail media businesses, powered by the Woolworths Group. We provide targeted omnichannel marketing solutions and comprehensive closed loop reporting to help FMCG brands grow. With Cartology, brands can drive real customer impact in the moments that matter most, because we get customers. Cartology is...

  • Content and Partnerships Specialist- Good Group

    1 week ago

    Melbourne, Victoria, Australia Good Group Hospitality Full time

    Exciting Content & Partnerships role within a thriving hospitality Group Work with a supportive Manager and vibrant Head office Team Central CBD Location at Tram stop and Train station_Content and Partnerships Specialist_ Good Group Hospitality is seeking a talented __Content and Partnerships Specialist_:- who will thrive working in a fun, fast paced...

  • Director, Strategic Partnerships

    1 week ago

    Melbourne, Victoria, Australia Monash University Full time

    Remuneration: A competitive remuneration package will apply Amplify your impact at a world top 50 University Be surrounded by extraordinary ideas - and the people who discover them The Opportunity Enterprise at Monash is the means by which we enhance the value and impact of our research and education through creative and effective collaboration with internal...

  • Director, Strategic Partnerships

    1 week ago

    Melbourne, Victoria, Australia Monash University Full time

    Remuneration: A competitive remuneration package will applyAmplify your impact at a world top 50 UniversityBe surrounded by extraordinary ideas - and the people who discover themThe OpportunityEnterprise at Monash is the means by which we enhance the value and impact of our research and education through creative and effective collaboration with internal and...

  • Group Marketing Manager

    2 weeks ago

    Melbourne, Australia Quadrant Hospitality Full time

    Quadrant Hospitality Quadrant Hospitality encompassing Transport Hotel, Transit Bar, Taxi Kitchen & The Nott Hotel is on the lookout for a marketing guru to lead our team - Excellent Remuneration Package - An opportunity to work across multiple brands within our hospitality group - Diverse role which includes events, social media, promotions and...

  • VP Strategic Sales and Partnerships

    1 month ago

    Melbourne, Australia ABPOPL Acquire BPO Pty., Ltd. Full time

    We’re an award-winning global outsourcer providing contact center and back office services on behalf of our global clients. Come work at a place where innovation and teamwork come together to support the most exciting missions in the world!VP Strategic Sales and PartnershipsLocation: MelbourneReporting: Chief Commercial OfficerABOUT ACQUIRE BPOAcquire BPO...