Trade Marketing Manager, On Premise

1 month ago

Sydney, Australia Red Bull Full time

**Company Description**:
In 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks. Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year. The World of Red Bull provides the forum for you to use your talent and passion, to develop & grow yourself and make an impact through our purpose of giving wings to people & ideas.

From nightclubs, bars and festivals to quick service restaurants and delivery apps, the On Premise is a unique environment where people come together with an ice cold can of Red Bull. The role of On Premise Marketing is to lead the marketing strategy within the On Premise, with the aim to position Red Bull as the #1 brand and product for the consumer and trade. Achieved by increasing visible distribution, building Red Bull's relevance and increased use across the entire On Premise.

As part of the On Premise Marketing Team, the main priorities of the On Premise Trade Marketing Manager is to develop & adapt the On Premise trade marketing strategy across all On Premise segments. You will roll out marketing programs that secure new business opportunities, whilst expanding execution and driving demand within new & existing accounts. You will order, track and manage of all Red Bull Point of Sale (POS) and form a key part of the role to enable loud and proud execution across all segments.

In addition, the position will manage all marketing related projects for our top Key Account Partners whilst developing marketing concepts that help acquire and grow new partners.

**LIVING THE RED BULL ON PREMISE CULTURE**
- Assume and live the Red Bull On Premise culture. Build team engagement and support the development of the On Premise Marketing function for greater success
- Be an active ambassador for the Red Bull brand and product in the On Premise Network
- Monitor image standards regarding the brand premium values of Red Bull. Provide feedback and spend time in trade developing the wider team's knowledge and understanding of executional standards

**DEVELOPMENT OF STRATEGIES AND TOOLS**
- Develop and execute marketing activation strategy for On Premise segments together with On Premise Stakeholders, focusing on insights and segment marketing plans
- Develop a POS reporting system that creates clarity and visibility to the sales team of all our tools currently stored in warehouses, stored interstate or arriving from the global POS order
- Train, support, provide tools and tactics to the Key Accounts and Field Sales teams, whilst uncovering important On Premise trends and opportunities
- Development of activation plans and toolkits for selected key customers, to drive distribution and volume

**UPHOLD BRAND STANDARDS ACROSS ALL ACTIVATIONS**
- Coordinate & support with internal marketing teams to develop account messaging strategy that aligns with company programs
- Work to protect Red Bull brand equity in all activations. Maintain the standards of Red Bull, leveraging assets framework, to create wins with our customers

**REPRESENT RED BULL MARKETING IN CUSTOMER MEETINGS & PLANNING SESSIONS**
- Be the expert in Red Bull Marketing opportunities during customer meetings, by understanding their needs and aligning this with Red Bull's Brand and On Premise strategic priorities
- Work collaboratively with marketing counterparts (such as Sports, Gaming, Culture, and Brand) for customer marketing plans development

**Qualifications**:
4+ years of experience in Trade Marketing or Brand Marketing, preferably within FMCG

A strong understanding, and love of, the local On Premise industry

Ability to analyse complex trends and connect the dots between multifaceted disciplines

Solid understanding of sales processes & high-level negotiation with Key Accounts

Demonstrated experienced in planning, project management and establishing new business partnerships, along with strong presentation skills

Self-motivated, innovative, solution-oriented mindset, with a “do-it-now” attitude. You are flexible and be able to work under pressure in a fast-paced team environment

**Additional Information**:
Thank you recruitment agencies, but we will recruiting this role directly.

You warrant that:

- You have read and understand the Privacy Statement and the Red Bull Australia Privacy Policy.
- You are qualified to work in Australia and understand that Red Bull Australia may require you to provide evidence of this to comply with its obligations under the Migration Act 1958 (Cth).

  • Trade Marketing Manager, On Premise

    2 months ago

    Sydney, Australia Red Bull Full time

    **Company Description**: In 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks. Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year. The World of Red Bull provides the forum for you to use your talent and passion, to...

  • On Premise Trade Specialist

    3 weeks ago

    Sydney, New South Wales, Australia Red Bull Full time

    We are seeking a highly skilled On Premise Trade Specialist to join our team at Red Bull. This is an exciting opportunity for a motivated individual with strong commercial acumen and excellent communication skills.As an On Premise Trade Specialist, you will be responsible for driving sales growth and developing strong relationships with key customers in the...

  • Executive Director of On-Premise Trade Development

    3 weeks ago

    Sydney, New South Wales, Australia Red Bull Full time

    Red Bull Regional On Premise Manager OpportunityWe are seeking an exceptional candidate to fill the role of Regional On Premise Manager for our NSW region.About the RoleThis position offers a unique opportunity to drive business growth, develop and implement sales strategies, and lead a high-performing team in the On Premise channel.The successful candidate...

  • Revenue Growth Strategist

    3 weeks ago

    Sydney, New South Wales, Australia Lion Full time

    We are seeking a skilled Revenue Growth Strategist to join our team in Sydney, reporting to our Head of Revenue Growth Management. This is a permanent role available on a hybrid basis, offering flexibility to work from home and our York Street Office.The successful candidate will be responsible for delivering a sustainable price, promotion, assortment, and...

  • Regional On Premise Manager

    3 weeks ago

    Sydney, Australia Red Bull Full time

    In 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks. Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year. The World of Red Bull provides the forum for you to use your talent and passion, to develop & grow yourself and...

  • Regional On Premise Manager

    1 month ago

    Sydney, Australia Red Bull Full time

    **Company Description**: In 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks. Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year. The World of Red Bull provides the forum for you to use your talent and passion, to...

  • Regional On Premise Manager

    4 weeks ago

    Sydney, Australia Red Bull Full time

    Company DescriptionIn 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks. Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year. The World of Red Bull provides the forum for you to use your talent and passion, to develop &...

  • Revenue Growth Management Strategist

    3 weeks ago

    Sydney, New South Wales, Australia Lion Full time

    About LionWe welcome those on the hunt for more. At Lion, we believe that life is short and working in sales just feels different when your product sits at the heart of human connection and good times.Lion offers 'growth on tap' and you'll get hooked on reaching higher with each new challenge. We have endless experiences to learn and grow for those thirsty...

  • Revenue Growth Management

    3 months ago

    Sydney, Australia Lion Pty Ltd Full time

    5 Sep 2024- Sydney, NSW, AUDon’t settle for ordinary - we welcome those on the hunt for more! At Lion, we believe that life is short and working in sales just feels different when your product sits at the heart of human connection and good times. So put a spark back in your day, working with customers who are happy to see you and outstanding brands like...

  • Account Development Manager

    4 weeks ago

    Sydney, New South Wales, Australia Suntory Beverage & Food France Full time

    Craft your future with Suntory Beverage & Food, a leading multi-beverage company in the Oceania region.Our market-leading portfolio consists of over 40 brands, including Jim Beam and Maker's Mark Bourbon, Hibiki Japanese Whisky, Canadian Club Whisky, V Energy, Maximus, and Suntory BOSS Coffee. We're building a best-in-class Sales team for our brand new...

  • Revenue Growth Management Strategist

    4 weeks ago

    Sydney, New South Wales, Australia Lion Full time

    Job DescriptionWe are seeking a skilled Revenue Growth Management Strategist - On Premise Lead to join our team in Sydney, reporting directly to our Head of Revenue Growth Management. This permanent role offers a hybrid working arrangement, allowing you to balance work from home and our York Street Office.About the RoleIn this critical position, you will be...

  • Regional On Premise Manager

    1 month ago

    Sydney, Australia Red Bull Full time

    EXPERIENCEYour areas of knowledge and expertisethat matter most for this role:4+ years sales experience with a strong track record of success.  2+ years of people management experience (beverage preferred).  Tertiary education in Business, Marketing or similar (preferred).Strong On Premise trade industry knowledge and established contacts in the...

  • Field Sales Manager

    4 weeks ago

    Sydney, New South Wales, Australia Suntory Beverage & Food France Full time

    Company Overview At Suntory Beverage & Food, we are a leading beverage player in the region, offering over 40 brands including Jim Beam and Maker's Mark Bourbon, Hibiki Japanese Whisky, Canadian Club Whisky, -196, V Energy, Maximus, and Suntory BOSS Coffee. Our new partnership between Suntory Global Spirits and Suntory Beverage & Food will be powered by...

  • Commercial Strategy Manager

    3 weeks ago

    Sydney, New South Wales, Australia Lion Full time

    At Lion, we believe in unlocking growth and opportunities for our customers and business.We are seeking a Commercial Strategy Manager - On Premise Revenue Growth to join our team in Sydney. This is a permanent role available on a hybrid basis, offering the flexibility to work from home and our York Street Office.As a Commercial Strategy Manager, you will be...

  • National On Premise Event Manager

    6 months ago

    Sydney, Australia Red Bull Full time

    **Company Description**: The National On Premise Event Manager is to lead the implementation of initiatives that grow Red Bull availability, presence, and brand in order to increase relevance and grow consumption across Australian festivals and events. Covering events ranging from music festivals, street parades, warehouse parties, block parties, open airs,...

  • Strategic On Premise Sales Manager

    3 weeks ago

    Sydney, New South Wales, Australia Red Bull Full time

    About the RoleWe are seeking a highly skilled and experienced Strategic On Premise Sales Manager to join our team at Red Bull. As a key member of our sales department, you will be responsible for driving business growth and developing strong relationships with customers in the on-premise trade industry.

  • Senior On Premise Business Development Manager

    3 weeks ago

    Sydney, New South Wales, Australia Red Bull Full time

    OverviewIn 1987, Red Bull not only launched a completely new product, it also created and has led ever since a whole new category, Energy Drinks. Today Red Bull employs around 18,000 people in over 177 countries, selling over 12 billion cans last year.The Regional On Premise Manager (ROPM) is responsible for implementing the national business plan in the NSW...

  • Marketing Strategist

    4 weeks ago

    Sydney, New South Wales, Australia Travel Trade Recruitment Full time

    A dynamic role awaits at a thriving global travel company, where you can drive impactful marketing initiatives as a Trade Marketing Executive. This position is perfect for a marketing professional with a flair for creativity and a passion for the travel industry.Key Responsibilities:Create compelling trade marketing collateral, eDM campaigns, toolkits, and...

  • Key Account Manager

    4 weeks ago

    Sydney, Australia Suntory Beverage & Food France Full time

    Introducing Suntory Oceania Craft your future with Suntory Oceania, a new $3b multi-beverage partnership between Suntory Global Spirits and Suntory Beverage & Food. Underpinned by quality, craftsmanship and a strong sense of purpose, our exciting new partnership will be powered by two manufacturing sites, five distribution centres and more than 1500...

  • Innovative On Premise Sales Director

    3 weeks ago

    Sydney, New South Wales, Australia Red Bull Full time

    Regional On Premise Manager OpportunityWe are seeking a highly skilled and experienced Regional On Premise Manager to join our team at Red Bull.Company OverviewAs a leading energy drink company, we offer a dynamic and fast-paced work environment that is perfect for individuals who thrive on challenges and opportunities to grow.SalaryThe estimated annual...