Personalised Marketing Manager

2 weeks ago


Sydney, New South Wales, Australia Bluefin Resources Full time

I am seeking a highly skilled and experienced Personalised Marketing Manager to join a fast paced and growing team in financial services.

As a Personalised Marketing Manager, you will be responsible for developing and implementing personalised marketing campaigns that drive customer engagement and loyalty.


Key Responsibilities:

  • Develop personalised marketing strategies and campaigns that are aligned with company goals and objectives
  • Analyse customer data and segmentation to create personalized experiences and messaging
  • Collaborate with crossfunctional teams to execute personalized marketing initiatives
  • Monitor and report on campaign performance and make recommendations for optimization

Qualifications:

  • 3+ years of experience in personalised marketing or a related field
  • Strong understanding of customer segmentation and data analysis
  • Excellent communication and project management skills
  • Ability to work independently and in a team environment
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