Director of Consumer Marketing

2 months ago

Sydney, Australia Macquarie Full time

Join the Banking and Financial Services, Marketing team as the Director of Consumer Marketing where you will have the opportunity to significantly grow the market share of the consumer portfolio, in areas such as home loans and deposits, while amplifying our much-loved digital experience. You’ll do this by increasing consideration and market penetration through an obsession with end-to-end funnel management. 

At Macquarie, our advantage is bringing together diverse people and empowering them to shape all kinds of possibilities. We are a global financial services group operating in 34 markets and with 55 years of unbroken profitability. You’ll be part of a friendly and supportive team where everyone - no matter what role - contributes ideas and drives outcomes.

What role will you play?

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In this role, you will have the opportunity to be part of the fastest growing tech company in financial services, a prestigious brand with an agile, start-up culture. This role will have full funnel accountability across home lending and deposit products in paid, owned and earned media. You will be responsible for Go-To-Market strategy and execution including proposition development based on data and insights, CVP and messaging hierarchy, campaign creative, execution, testing, learning & optimizing. The Go-To-Market plans will be distributed through and to multiple audiences including consumers, mortgage brokers, advisers and private bank clients.

Reporting to the Head of Brand & Consumer Marketing, your leadership will be instrumental in developing a high performing team culture, working collaboratively with the brand, performance and media functions as well as influencing and navigating internal stakeholders to deliver growth outcomes.

What you offer

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  • Minimum of 10 years’ experience in full funnel marketing
  • Ability to operate at a senior level within the financial or professional services industry, with a strategic mindset focused on growth outcomes.
  • Strategic thinking and the ability to translate concepts into action plans.
  • Strong commercial acumen with the ability to understand and navigate complex business environments, identify opportunities for growth, and make data-driven decisions.
  • Executive-level communication, collaboration, and influencing skills.
  • Proven experience building a high performing team as well as mentoring and coaching junior and senior team members.
  • Strong analytical skills and highly adaptable to change. 
  • Highly accountable and driven to deliver results.

We love hearing from anyone inspired to build a better future with us, if you're excited about the role or working at Macquarie we encourage you to apply.

About Banking and Financial Services

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Banking and Financial Services is our technology-driven retail bank. You will be part of a team that supports clients to achieve their full potential - whether that’s buying a home, growing a business or investing to manage wealth.

Benefits

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Macquarie employees can access a wide range of benefits which, depending on eligibility criteria, include: 

  • Hybrid and flexible working arrangements 
  • One wellbeing leave day per year and up to five additional days leave based on length of service
  • Up to 20 weeks paid parental leave as well as benefits to support you as you transition to life as a working parent 
  • Paid volunteer leave and donation matching 
  • Range of benefits to support your physical, psychological and financial wellbeing 
  • Access to a wide range of learning and development opportunities

Our commitment to diversity, equity and inclusion

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We are committed to providing a working environment that embraces diversity, equity, and inclusion. We encourage people from all backgrounds to apply for a role regardless of their identity, including gender, race, ethnicity, cultural identity, nationality, age, sexual orientation, gender identity, intersex status, marital or family status, neurodiversity, religion or belief, disabilities, or socio-economic background.

If you require adjustments to your working arrangements or the recruitment process, please let us know when applying.

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