Direct to Consumer Marketing Innovator

1 day ago


Sydney, New South Wales, Australia Healthcare Professionals Group Full time
About the Role

We are seeking an experienced Direct to Consumer (DTC) Marketing professional to lead our marketing initiatives in Australia and New Zealand. This is a newly created role that offers a unique opportunity to drive business growth and make a lasting impact on the Australian healthcare landscape.

The successful candidate will have a proven track record of developing and implementing high-impact DTC marketing strategies, as well as a strong analytical mindset with excellent digital marketing capabilities. They will be responsible for devising and implementing consumer-focused initiatives, developing multi-channel campaigns, and overseeing agency activity.

Key Responsibilities
  • Develop and implement comprehensive DTC marketing strategies to drive business growth and increase community awareness
  • Create engaging digital content and develop multi-channel campaigns to reach our target audience
  • Lead email marketing and social media activities to build brand awareness and drive website traffic
  • Oversee agency activity and ensure effective project management
What We Offer

This is a high-visibility role with a global pharmaceutical leader, offering a competitive salary package. We offer a flexible and agile work environment, where you can bring your ideas and creativity to shape the future of our organization. As part of our team, you will have access to ongoing training and development opportunities to help you grow professionally and personally.

With a strong commitment to innovation and entrepreneurship, we are seeking a talented individual who is passionate about making a difference in the healthcare industry. If you have a 'can-do' attitude, excellent communication skills, and a proven track record of delivering results, we would love to hear from you.



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