Business Development Manager
4 months ago
The position of Business Development Manager (Melbourne) is a member of the Business Development Team undertaking business development activities with the primary objective of maximising the conversion of leads to secure business events from the Melbourne market into Adelaide, South Australia.
A business event is a conference, meeting, convention, exhibition or corporate incentive.
At Business Events Adelaide, we are inspired by the economic tail that a business event leaves behind in the SA economy through knowledge transfer, research and business collaborations and the attraction of global talent to work in the key industry sectors. Business events are valued by Government as an economic driver.
This is a full-time role based at the Business Events Adelaide office in the Adelaide CBD.
POSITION OBJECTIVES
- To assist with the planning and implementation of the business development activity plan to attract new and repeat business to Adelaide.
- To educate and assist the business events market (both industry and event organisers) ensuring they are aware of the benefits of convening a business event in Adelaide and the services provided by Business Events Adelaide to guide them through every step of the bid process.
- To achieve, in conjunction with the team, identified sales goals and activities within the allocated budget based on:
i) Economic benefit to the state.
ii) Number of business events opportunities sourced, compiled, and won.
SPECIFIC DUTIES
- Develop and work leads to bid and secure business events aligned to the key economic sectors of the state.
- Identify, recruit and encourage local people affiliated with state, regional, national and international organisations to hold business events in Adelaide.
- Create and implement agreed specific business development and promotion initiatives to attract business events to Adelaide.
- Manage and maintain client database.
- Build strong rapport with key individuals and organisations within the business events market.
- Where appropriate, accompany clients to meetings with member hotels, accommodation houses and venues as well as initiate and document introductions personally between clients and members.
- Organise and participate in sales visits / site inspections / familiarisations / educational seminars within budget as scheduled in the activity schedule.
- Coordinate with the Director – National Bidding and Events the effective servicing of groups scheduled or interested in meeting in Adelaide to ensure the success of the activity.
- Attend interstate sales calls, trade shows and other promotional activities on behalf of Business Events Adelaide.
- Undertake intrastate, interstate and international travel as required.
- Enter all activity in the CRM and assist in monthly Board reporting.
- Manage all allocated projects within budget.
- Maintain business event data for use within Business Events Adelaide and for media coverage.
- Attend Business Events Adelaide functions as required.
- Perform other reasonable duties as requested by the CEO.
QUALIFICATIONS
- Relevant tertiary education, or equivalent experience.
ESSENTIAL SKILLS & KNOWLEDGE
- Demonstrated experience in a sales environment.
- Effective interpersonal skills.
- Proven ability to be self-motivated and achieve measurable outcomes underpinned by a robust, ‘can-do’ approach.
- Ability to report on own activities and pipeline effectively
- Ability to put forward own ideas and innovations as part of the team approach.
- Excellent verbal and written communication skills.
- Effective organisational and time management skills including ability to prioritise tasks and meet deadlines.
- Ability to work independently and as part of a team.
- Sound computer skills in Microsoft Word, Outlook, Excel, PowerPoint programs, the Internet and database systems.
DESIRABLE SKILLS & KNOWLEDGE
- Established business networks.
Business Events Adelaide (previously the Adelaide Convention Bureau) is the peak independent body for South Australia’s business events.
Founded in 1974 we have a strong reputation as a successful economic driver for SA and we are supported in this endeavour by the State Government and the City of Adelaide.
Adelaide is a boutique city of concentrated economic potential.
Adelaide is internationally recognised for its innovation districts, strong research capabilities, and commercialisation successes, as well as its quality business event infrastructure, and our efficient services.
Our team works with interstate and international organisers seeking a dynamic business event destination. We harness “Team Adelaide” - our network of committed members and partners - to provide valuable guidance and facilitate bespoke, successful end-to-end business event results. Our service is free of charge.
We are committed to successful business events and the economic growth they deliver.
Members of Team Adelaide share a common determination to attract conventions, meetings, exhibitions, corporate incentives, and special events, to Adelaide and SA.
We are ambitious and collaborative. Our role is to bid for business events; win them for SA and then provide guidance to event organisers through every planning stage.
The result: a smooth-running, successful, and memorable business event that leaves behind valuable economic benefits such as knowledge transfer, research, and business alliances and partnerships.
In this busy and highly competitive world, Business Events Adelaide recognises organisers and delegates require tangible economic results from their time in SA, and we ensure they receive them – as well as a taste of a city and State they are sure to want to return to.
We are passionate advocates of the genuine, lasting, economic impact of successful business events – both for delegates and SA.
Take advantage of Business Event Adelaide’s depth of local knowledge, breadth of experience, and local contacts.
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