Conversion Optimisation Lead
6 days ago
Lead high-velocity CRO across Meta & Google ad journeysOwn landing page strategy, messaging, and conversionCollaborate with creative teams to build and test performance-driven experiencesConversion Optimisation LeadFull-time | Sydney | HybridWe've partnered with a fast-growing digital business scaling quickly across paid channels.
As Conversion Optimisation Lead, you'll be the driving force behind turning traffic into results, owning landing page strategy, testing creative concepts, and pushing performance through structured experimentation.You won't be buried in product sprints or tweaking buttons in isolation.
This is a marketing-focused CRO role,working closely with performance marketers, designers, and developers to build high-converting pages and creative that tells a story and drives revenue.We're looking for someone who's as strategic as they are hands-on, a data-driven, insight-hungry optimiser who knows how to move fast and iterate intelligently.What You'll Be DoingLead the CRO function across the marketing funnel, especially from ad click through to key conversion pointsOwn an ongoing program of testing across landing pages, messaging, and creative elementsIdeate and execute A / B and multivariate tests on layouts, copy, CTAs, visuals, and flowsWork with designers, developers, and media buyers to bring test ideas to life, fastUse tools like GA4, Hotjar, Growthbook, Prismic (and others) to track, measure, and learnEnsure every optimisation aligns with brand tone and visual integrity while driving conversionsBuild dashboards or frameworks to communicate insights and surface what's workingHelp shape creative strategy based on test learnings, influencing future ads and messagingContribute to a test-and-learn culture focused on outcomes, not opinionsYou're Right for This Role If You Have.
..5+ years of experience in CRO, UX strategy, growth marketing, or a similar roleA proven record of improving performance through structured testingDeep knowledge of CRO tools, CMS platforms, and analytics systemsA strong blend of creative intuition and analytical thinkingExperience working cross-functionally with designers, developers, and marketersAdditional InformationSalary : $130k - $150k + superFlexibility : Hybrid - 3 days in the officeDo you have what it takes to be a good fit for this role?
Apply directly to this job OR send your resume and cover letter toFor The Latest Jobs, Tech News or to 'Introduce A Friend' for a $1000 Referral Fee - Follow Us On Linkedin.TheDriveGroup is 100% committed to improving meaningful diversity in the technology industry.We partner with clients who embrace diversity and seek candidates across all backgrounds, abilities, genders, sexualities, cultures, and faiths.If you have the right skills and attitude we would love to hear from you
Reference number :Profession : Marketing & CommunicationsMarketing & CommunicationsCompany : TheDriveGroupDate posted : 18th Aug, 2025
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