Digital Marketing Manager

23 hours ago

Melbourne, Victoria, Australia scouted. Full time

scouted.
is proud to exclusively partner with this Industry Leader, a name immediately recognisable in the property industry for its work in Melbourne's Residential Land Development space. Passionate about always delivering on promises, working collaboratively and building life-changing communities, they are seeking to expand their marketing team with the addition of a Specialist Digital Marketing Executive. This role will report directly to the National Marketing Manager who is passionate about mentoring their Team, and be heavily supported by a large Marketing Team and other business functions.

Your Responsibilities:

  • Day to day management of all digital channels including website, eDM and social media platforms, CRM, SEO, Construction Portal and associated reporting across all projects
  • Social media content creation, calendar creation and execution, boosted posts and community management
  • Create eDMs using brand assets and templates, write copy and schedule across multiple active projects and report on performance
  • Conduct regular analysis of project and corporate websites to ensure up to date content, optimisation and ROI improvements
  • Work in collaboration with Project Marketing Managers to provide creative assets, manage media schedule, post campaign reporting and make recommendations regarding technology/AI implementation

You Will Need:

  • 4 - 5 years experience in a marketing role either in-house or with an agency in a Digital specific role (Property exp. ideal but not essential)
  • Knowledge of and demonstrated ability to develop and interpret eDM automation, lead nurturing, campaign analytics, CRM Data & SEO
  • Ability to build relationships easily with both internal and external stakeholders, Marketing & Development Teams & Creative Agencies
  • Passion for digital communication with a drive to keep up to date with the latest technology and trends, particularly the advancement of AI
  • Drivers Licence - this is a must as Development Site visits will be required for both content creation and customer assessment/strategy

Benefits:

  • Generous Working From Home Flexibility and Team Culture
  • Work with a leader in the property space - highly recognisable and highly regarded National brand in RProperty Development
  • Mentorship from visionary leadership team, including National Marketing Manager, Marketing Executive & General Manager
  • Autonomy and endless opportunity to up skill and engage with your own passion projects, take the Lead on the Brand's Digital Strategy
  • Competitive remuneration structure – package circa $120k plus Super

If this role is of interest, please
hit apply
or, for a confidential discussion, please email a copy of your resume to
Nikita Jenkin @

Please ensure you have read the above information completely and meet the minimum selection criteria
. Due to a high volume of applications, we may not be able to get back to you otherwise. Only Australian permanent residents are eligible to apply.

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