Digital Marketing Account Manager
22 hours ago
Our client is looking for a Digital Marketing Account Manager to work remotely.
Position Purpose
You will be working directly with a portfolio of clients, managing the relationship, building and managing their digital marketing campaigns, identifying & implementing improvements, and educating clients to understand strategies use
About you
You will need to have an upbeat, enthusiastic and can-do attitude. You'll also need to be self-motivated with the ability to work autonomously as part of a small team in a professional, niche agency. Full training will be provided in all aspects of the role.
Your ability as a thinker, communicator, and doer will shine through when it comes executing marketing strategies including, Meta & Google platforms, optimisations, and advising the client on related aspects such website CRO and relating digital strategies to the consumer decision making process.
What you'll do:
- Maintain, update & optimise 20/35 platforms client accounts)
- Be able to set up and optimise client accounts on Meta & Google
- Empower clients to understand what we do by articulating the value of our services - (Reports, conversations & answering queries generously)
- Balance delivery with the scope of work & client requests
- Identify & notify leaders of scope creep
- Build and manage clients campaigns within Google Ads & Meta Business accounts.
- Act as the main point of contact for a portfolio of clients, building a positive relationship as the representative for the company.
- Campaign analysis to identify & implement opportunities for campaign improvement as well as communicating these to clients and managing client expectations.
- Prepare monthly written and video reports to foster each client's understanding of their digital strategy.
- Analyse analytics to further identify areas of opportunity and utilise conversion rate optimisation tactics to maximise the client's ROI.
- Educate clients on our SEM and PPC strategy and tactics.
- Provide an exceptional customer experience for our clients. They are our partners and we want them to feel a million dollars
- Be able to pick up the phone and talk clients through issues
Knowledge and Experience
- Exceptional customer service is #1
- Excellent communication skills - both written and verbal
- 1-2 years of agency or digital marketing experience
- Well rounded knowledge and passion of digital marketing, including SEM, PPC (Google Ads, Meta Ads) and Conversion Rate Optimisation.
- A hunger for learning and enhancing your existing skills.
- Confident in building relationships leading to high client retention. Our current retention rate is over 90%.
- Highly organised and process-driven.
- Experience in Google Analytics and Google Tag Manager is a huge plus.
- If you have SEO experience not essential, but a bonus
Success Factors
- Do clients report confidence in the relationship? High retention and low churn.
- They achieve their platform and client metrics of Maintain, update & optimise 20/35 platforms client accounts).
- Tasks are achieved on time, each time.
- Are they consistently working and articulating improvements for the clients' success?
Benefits
- Amazing growth prospects and upward mobility in our niche, growing, family feel agency. We want to live our values not just read them.
- Extensive training and full support - we take training very seriously and will provide you with training, allocate time for personal development, and do all we can to give you the knowledge and confidence needed for greatness.
- Flexibility – We have a job to get done to make a real difference for our clients and their goals. We are driven by the outcomes above. Flexibility is accepted as long as the outcomes are getting achieved.
- In person time – Expo's, Marketing Retreats & Conferences. We aim to have fun building connections and relationships with our clients. Although a remote role this does not mean an isolated role. Daily check in's, team time and connection are very important to us
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