Participation Coordinator

ABOUT US

As an organisation, the AFL works tirelessly in all states and at all levels to enhance and grow the game – from grassroots to elite. Together, we put on the game, deliver important events, communicate with our fans, run community programs, develop coaches and umpires, collaborate with partners, delight members, support clubs and so much more. While our roles may vary, we are all united by a common goal, to progress the game so that everyone can share in its heritage and possibilities.

The AFL is committed to promoting and protecting the safety and wellbeing of children and young people in our care. Please note, we undertake several screening processes to ensure this commitment is upheld, this includes ensuring the successful candidate to this position holds a valid employee Working with Children/ Vulnerable People check and a satisfactory criminal history record check.

We are an Equal Opportunity employer and firmly believe that diversity and inclusion is an important part of both the AFL and the communities in which we operate. Our game is for everyone, and we strive to be a workplace for everyone.

Aboriginal and Torres Strait Islander peoples are encouraged to apply.

ABOUT THE ROLE

The role of the Participation Coordinator is responsible for attracting, delivering, transitioning and retaining participants across AFL Auskick, Superkick, Community Football, Nines and School Football.

• Coordinate the delivery of the NAB AFL Auskick and Superkick programs with a focus on quality and growth.
• Coordinate the recruitment of Auskick and Superkick coordinators Coordinators.
• Liaise with teachers, schools and other program stakeholders to increase the number of School Ambassadors
• Support ongoing training and education for casual staff to deliver the AFL Programs
• Support booking and delivering school programs with the aim to increase participation across our key segments; AFL Auskick, Superkick Community Football, Nines and School Football.
• Support School Football pathways to increase the number of participants playing School Football
• Deliver programs to support transition and retention of Community Footballers.
• Program target markets include but not limited to, transitioning Auskickers, female participants, multicultural and disability groups.
• Ability to grow our game in new and emerging markets
• Align player appearances with program activity to support the growth and retention of participants
• Contribute to key projects within and outside of core role
• Support and contribute to the success of the broader team

Mandatory

• 1-2 years experience in a similar role or field
• Strong administration skills, including experience with Microsoft software
• Provide a diverse range of thinking and ideas
• Capability to establish and prioritise tasks to achieve objectives
• Well-developed verbal and written communication, interpersonal, presentation, and negotiation skills

Desirable

• Degree in related field, (e.g. Sports Management or Business) or equivalent experience
• Knowledge of AFL Victoria development programs and their impact on the sports industry
• Strong customer service skills
• Proficient communication skills
• Effectively negotiating, mediating and conflict resolution and competing interests
• Capability to establish and prioritise tasks to achieve objectives
• Demonstrated the ability to hit targets
• Well-developed verbal and written communication, interpersonal, presentation, and negotiation skills
• Strong administration skills, including experience with Microsoft software
• Ability to support change
• Highly motivated individual

THE PERKS

• Play The Day Your Way – a flexible approach to your working life
• My Development – lean into the AFL's My Development program consisting of on-the-job training, coaching and mentoring, and formal learning
• Play Well – access to our extensive Health and Wellbeing program centered around our belief in a healthy body, healthy mind, and healthy workplace
• My Benefits – with thanks to our AFL Corporate Partners, access great benefits and discounts
• AFL Silver Memberships – permanent team members can access AFL matches at Marvel Stadium and the MCG, enjoy and share the experience of our game with your family and friends

Applications Close: 24 October 2025