Business Development Manager

Who are we?

Lyka is an Australian founded pet wellness company that's shaking up an outdated industry and paving the way for happier, healthier pets. Despite medical advancements, animal lifespans are on the decline. Today, the average pet only reaches 37% of their full potential lifespan and statistics have shown us that many suffer from dental disease, cancer, and obesity. Simply put, the status quo is not enough.

As humans, we've experienced firsthand the positive impact fresh wholefoods can have on our health and wellbeing, and we believe our furry friends deserve the same. We're on a mission to do just that, starting with nutritionally balanced, wholefood meals delivered direct to doors around Australia. As the world's most sustainable pet wellness company, we're putting pets and our planet first - one bowl at a time.

Today, we are proud to share we've served over 50 million meals to puppers and their parents across Australia, and this is just the beginning. Our vision is to create multiple nutritional products, adding disease prevention meals and supplements, and expand into new markets.

Currently, we have a team of 250+ pet-obsessed people, and we're continuing to grow (yes, looking at you). These carefully selected people are dedicated to building the next generation of technology and products to help empower pet parents to take control over their pet's wellbeing.

Our Mission

The time we share with our pets is being cut short. Despite medical advancements, they're getting sicker earlier. They're dying prematurely. The industry has it backwards - prioritising treating symptoms instead of addressing the root cause. That's where we come in.

At Lyka, we take a preventative, holistic and personalised approach to pet care. We look at the full picture, factoring in the diet, lifestyle and environment of each individual animal.

We don't stop at symptoms, instead we dig for the root cause. We create nutrition plans unique to each pet, because it's not just about living longer, but living well too.

Our mission is to increase the lifespan of dogs and cats.

The Role

Lyka is on a mission to make fresh, whole food nutrition the new clinical standard. The Business Development Manager within the Veterinary Channel is critical to achieving this, serving as the direct connection to veterinary professionals in the field.

This predominantly field-based role (4 days pw) is focused on building trusted relationships and driving measurable growth. Through customised engagement, scientific education, and consistent clinic presence, the Business Development Manager will enable Lyka's ambition to become the #1 recommended, used, and sold pet nutrition brand in Australian vet clinics.

Responsibilities:

• Build deep, clinic-specific relationships through regular field visits and delivering customised engagement plans within territory.
• Plan and execute a pipeline of educational visits, product discussions, lunch-and-learns, and clinic trials to grow brand recommended most often ("BRMO")/brand used most often ("BUMO") and clinic revenue.
• Serve as the primary point of contact for clinics, providing timely support and thoughtful solutions; collaborate with cross-functional teams to ensure seamless clinic experience and delivery of Lyka's brand promise.
• Actively manage customer acquisition budget to optimise customer acquisition costs and deliver maximum commercial return.
• Analyse territory sales performance, acquisition data, BRMO/BUMO metrics, and clinic feedback to refine your approach.
• Own the territory - level P&L contribution, driving growth while ensuring budget efficiency.
• Actively participate in conferences, veterinary schools, and professional events to grow Lyka's profile and deepen clinic trust; support local veterinary education events, CPD activities, and strategic partnership opportunities.

Requirements

• 3+ years' experience in face to face business development and sales within evidence-based channels (Healthcare, Specialist, Veterinary), with a strong track record of exceeding targets and driving growth.
• Proven ability to translate scientific evidence into compelling selling messages tailored for healthcare and professional sales channels.
• Strong relationship building and collaboration skills.
• You're a great communicator and presenter in all forms, being able to engage and influence effectively at all levels of an organisation.
• An analytical and inquiring mind with the ability to utilise data to drive sales strategy.
• You're self motivated and super organised, with the ability to plan out your time to maximise results; you're also comfortable working within a fast-paced environment and happy to adapt to new situations.
• You have a love for animals and want to join us in striving for progression in the pet wellness space

Benefits

• Work in a fast-growing start-up, experiencing what goes behind the scenes to sustain hyper-growth for a start-up with a physical product
• Growth and Development – Lyka is growing extremely quickly, which means you will have the opportunity to experience different challenges every day and progressively acquire more responsibilities as our facility and team expands. We provide an annual L&D budget for you to continue your personal development.
• Work for a sustainability focused company - we care about the health of our dogs and our planet. We're proud to be Australia's only carbon-negative and plastic-negative pet company and we're always looking at ways for us improve sustainability practices.
• Be part of a diverse top talent team, coming from widely different backgrounds and geographies.
• Up to 18 weeks of paid parental leave top-up.
• Wellbeing assistance and tools to take care of your mental and physical wellbeing so you can do your best work.
• We have pet-friendly offices and industrial kitchens in Sydney and Melbourne. Onsite days are required during your onboarding.
• Pupper parent support to care for your furry friends - flexible arrangements for new pets, pet-friendly offices, discounts, and financial allowance for dog training & care to help them live their best life

We are committed to building inclusive and diverse teams

Lyka is an equal opportunity employer devoted to providing a working environment that embraces and values diversity and inclusion.

We celebrate diversity, are devoted to creating an inclusive environment for all staff and encourage people of all backgrounds to apply. If you have any support or access requirements, we encourage you to advise us at the time of application.