Manager - Digital Media Apac

9 hours ago

Milsons Point, Australia Kimberly-Clark Full time

Manager - Digital Media APAC

**Key Responsibilities**:

- Digital Media Strategy Planning and on-going optimization - Working with the local marketing teams and media agencies to review digital media plans and optimize digital media strategy, including continuous review of KPIs/ digital media performance, on-going assessment of different media buying methods, different media buying partners, in-house vs. outsourced media buying models and develop suitable relationship with suitable local media publishers/ networks
- Develop media plans in-house in an agile manner via tools available in-house. Source for data to further fine tune media investment recommendations to internal stakeholders.
- Data Management & Analytics Strategy development - Working with marketing and ecommerce marketing team members as well as analytics team to define data strategy
- Keeping up to date on any other future emerging marketing technological capabilities arising in the market and relevant to KC in the future - making a call on whether KC should test and learn such tools
- Develop and execute digital media cost and quality tracking and auditing strategy
- Under the supervision and coaching of APAC Media Senior Manager, develop holistic (traditional and digital) media strategy for selected smaller markets
- Build and execute eCommerce Media strategy for both in-portal and out-portal media investments for the region as the ecommerce retailers evolve and mature further in ASEAK HK/TW markets. Test and learn new formats and platforms (eg. Livestreaming, Feed Ads, Databank, etc. )
- Collaborate in building eCommerce Campaigns as well as participate in pitches to key retailers.

**_ WHY YOU?_**

We seek Original Thinkers to join us. We welcome original perspectives and value different life experiences that can lead to groundbreaking innovation, creative problem solving and agile response to change. With Kimberly-Clark, you will have the freedom to express yourself, develop your capabilities and grow your career.
- It is a condition of employment in this role that you are, and remain, fully vaccinated against COVID19, and agree to provide evidence of your vaccination to us on request._

**Key to your success in this role will be**:

- Work experience of at least 6-8 years
- Has a deep understanding of APAC digital media landscape and dynamics of major media publishers and other media parties particularly in ASEAN HK/TW
- Expertise in programmatic media buying, and has experience of using various interactive technologies to execute or manage programmatic media buying and ongoing optimization
- Has experience of digital media planning and strategy development
- Keeps up to date on digital media innovation, tools, platforms and agencies, relating to media planning and buying
- Has good existing relationships with major digital media publishers, digital media agencies and digital media technology companies

**Preferred Qualifications**:

- Buying/under the hood experience on DSPs/buying platforms - eg. DV360, Facebook Business Manager.

**Global VISA and Relocation Specifications**:
**Primary Location**: North Sydney Office

**Additional Locations**:
**Worker Type**: Employee

**Worker Sub-Type**: Regular

**Time Type**: Full time

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