Digital Marketing Specialist

3 days ago

Inner West, Australia Stopgap Limited Full time

**Digital Marketing Specialist**:

- Location:
- Sydney CBD- Job Type:
- Permanent- Salary:
- c.$80,000 + Super- Contact:
- Hilary Williams- Call:
- Hilary- Reference:
- 525954THE COMPANY:
Our client is an independent, national charity that funds scientific research to find kinder, more effective treatments for every child diagnosed with cancer. They're looking for a Digital Marketing Specialist to join their busy team.

THE ROLE:
Reporting to the Head of Marketing & Communications Lead the main responsibilities for this role, includes the following:

- Support the marketing and communications team on developing and executing brand activities, content, and key messaging
- Assist in identifying opportunities to market the charity, engage the community and generate new revenue streams
- Lead and manage the website including updating content, reporting analytics, and optimising UX/UI
- Provide photography and video support at internal and external events for use in social media, website and fundraising collateral
- Collaborate with the Graphic Designer and/or external agencies to deliver web designs. Identify site usage pathways and on-page behaviour to understand user journeys on-site
- Work with Data/IT to segment audiences for targeted communications
- Collaborate with the Content Specialist to deliver best in class SEO
- Manage the social media presence including community management, content planning and social listening
- Work with external agencies on delivering brand and campaign activity

YOU:
- You must be able to optimise the user experience and utilise data to make informed decisions
- Must be organised and able to prioritise competing deadlines

If you are a digital guru looking for your next step and want to make a difference then we look forward to hearing from you.

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