Digital Marketing Coordinator

6 days ago

Mulgrave, Australia Beacon Lighting Full time

**Full-time permanent role in a supportive, collaborative team**:

- ** Flexible working from home / office arrangements available**:

- ** Questions? Please contact Steve Moir on 0457 535 904**

**About Beacon**

Established in Melbourne in 1967, Beacon Lighting is Australia’s leading specialist retailer of lights, ceiling fans and light globes, with over 100 stores nationwide. We’re driven by a passion to improve the homes and lives of our customers by always searching for and creating not only beautiful and exciting designs, but products that are innovative and gentle on the environment.

Our care for and commitment to our residential customers extends to our trade, wholesale and commercial customers too. We show them the most cost-effective and energy-efficient ways to light up or cool down their business through Beacon Lighting Commercial, Light Source Solutions, Masson For Light, and our international operations in New Zealand, Hong Kong, Germany, USA and China.

**The Role**

Reporting to the Digital Marketing Manager, this role operates within our in-house marketing team. The purpose of this role is to:

- manage the development of Beacon Lighting‘s social media strategy for both our Retail and Trade business, within the required deadlines and set budgets
- monitor performance of social activities and make recommendations to maximize results, whilst ensuring the company’s market position and brand integrity is maintained.

Key responsibilities include:

- develop and execute social media strategies for Beacon Lighting & Beacon Trade, to increase sales and traffic to the retail website
- manage third party sponsorships and social influencer relationships and initiatives
- assist with UAT for ecommerce projects and site updates where relevant
- work closely with IT department, web sales team, website development company, media agency to fulfill digital initiatives
- keep abreast of the digital changes to ensure our strategy is up to date
- to brief jobs to design team and contribute to the creative strategy of campaigns and projects

**About You**

With an enthusiastic attitude and a passion for digital marketing, social media and working with influencers, you have an understanding and knowledge of a wide variety of communication channels and techniques used in the Australian retail market. Your tertiary qualification in Marketing (or relevant field) and preferably minimum of 2 years' experience in a similar role ensures that you have a thorough understanding of best practice digital and marketing principles. In addition, you will demonstrate:

- Experience with social platforms including listening and reporting tools like Social Bakers and the ability to foster strong relationships with influencers
- High level of competency in Microsoft Office programs, especially Excel and Powerpoint
- Excellent communication skills, both written and verbal, as well as confidence when conducting presentations
- Strong analytical and interpersonal skills
- Exemplary attention to detail

**Benefits**

In return for your efforts, we offer an attractive salary package, generous product discounts and a great supportive team culture. Based in Mulgrave, this role also offers flexible working arrangements that enable significant time working from home. This is a fantastic opportunity to work within an ASX listed company that has been constantly evolving and striving for success for over 50 years.

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