Product Growth Strategist

1 month ago


Berkeley Vale, New South Wales, Australia Sanitarium Full time
Be Part of a Dynamic Team

We are seeking an enthusiastic and motivated Category Development Analyst to join our Emerging Channel team at Sanitarium's Head Office.

This role will be responsible for developing categories in the fast-changing Energy & Convenience channel and International Markets, utilizing strong analytical expertise to drive category growth and revenue opportunities.

About the Role:
  • Work with sales, category, and marketing teams to develop category vision and strategies using comprehensive shopper, consumer, and category analytics.
  • Manage retailer range review processes, providing detailed category performance metrics and growth opportunities along with recommendations to deliver on these objectives.
  • Collaborate with retailers to set strategic direction and unlock growth opportunities for priority segments and accounts.
  • Monitor category product portfolio performance, including competitors' ranges, to ensure optimal brand strategy.
  • Contribute to NPD process, assisting in setting goals and objectives for new products and supporting go-to-market strategies.
What We Offer:
  • Tertiary qualifications in Marketing, Commerce, or Business.
  • 3+ years' experience in Marketing, Sales, or Category.
  • Nielsen scan/panel experience preferred but not essential.
  • Advanced skills in Microsoft Excel and PowerPoint.
  • Strong commercial acumen.
About Sanitarium:

Sanitarium believes in the potential of every Australian to live well. Our philosophy guides everything we do – from the foods we create to our role in the community and how we care and develop our staff.

We are Australian owned and proud to produce some of Australia's most loved products, including Weet-Bix, UP&GO, and So Good. We have great products and teams behind them, constantly evolving and learning together.

Culture and Benefits:
  • A collaborative and approachable culture.
  • Half-day Fridays.
  • Access to a range of workplace health and wellbeing initiatives.
  • Achievement awards and recognition programs.
  • Continuous learning and development opportunities.
  • Study assistance to support role requirements.
  • Staff store and canteen.
  • Opportunity to contribute to community initiatives.
The Recruitment Process:

We are shortlisting and interviewing candidates as applications are received. The selection process includes interviews, online and functional testing, Police, medical, and reference checking.



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