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Strategic Upgrade Marketing Specialist
3 weeks ago
We are seeking a Marketing Manager to join our regional marketing team.
Key Responsibilities:
- Develop and champion upgrade marketing strategies
- Analyse recipient journey and upgrade performance to prioritise key upgrade opportunities and develop marketing objectives and campaigns
- Create campaign strategies to target recipients with legacy devices
- Partner with country leads to understand upgrade growth constraints and develop multi-channel marketing strategies
- Develop short-term and mid-term APAC marketing communication strategies for recipients
Requirements:
- Graduate qualifications in marketing, business or related field
- Extensive experience in product management or marketing
- Solid analytical skills with ability to derive strategic decisions based on data
- Excellent communication skills (written and verbal)
- Ability to influence others through credible actions
- Achievement-oriented with strong attention to detail