Senior Upgrade Specialist

2 days ago

Sydney, New South Wales, Australia beBeeMarketing Full time $120,000 - $145,000
Job Opportunity

We are seeking a Marketing Manager to join our APAC regional marketing team.

This role will be responsible for increasing awareness and acceptance of upgrades among implant recipients and professionals across the APAC region.

  • Support the development, implementation and championing of upgrade marketing strategies.
  • Analyse the recipient journey and upgrade performance to prioritise key upgrade opportunities, recommend strategies and initiatives and develop marketing objectives and campaigns.
  • Create and implement campaign strategies to target recipients with legacy and older-generation devices.
  • Partner with country leads to understand the constraints of upgrades growth and develop, execute and monitor multi-channel marketing and engagement.
  • Develop and execute short-term and mid-term APAC marketing communication strategies targeted at recipients.
  • Champion the e-commerce platform for APAC to deliver accessory campaigns.
  • Analyse data to determine profitability segments and customer engagement.
Key Requirements
  • Graduate qualifications in marketing, business or related degree.
  • Extensive experience in product management or marketing.
  • Solid analytical skills with ability to derive strategic decisions based on data and facts.
  • Excellent communication skills (written and verbal).
  • Ability to influence others (internal and external stakeholders) through credible actions.
  • Achievement-oriented with good attention to detail.
  • Ability to concurrently manage multiple projects.
  • Cultural sensitivity and flexibility to travel nationally and internationally.

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