Content Strategist for Insights and Audience Focus

19 hours ago


Sydney, New South Wales, Australia News Corp Australia Full time

We are seeking a highly skilled Content Insights Manager to join our team in a part-time capacity. This role will play a critical part in surfacing and providing analysis on insights to inform content strategy and creation.

About the Role

The Content Insights Manager will be responsible for driving extensive research on global trends within the food and lifestyle category, spanning macro trends affecting the industry to micro trends impacting consumer behaviour. This will involve delivering SEO insights that drive optimisation, translating research findings into actionable insights that guide content strategies, and collaborating with the Strategy team to provide the foundations for great strategic proposals and responses.

Responsibilities
  1. Conduct comprehensive research on global trends within the food and lifestyle category
  2. Deliver SEO insights that drive optimisation
  3. Translate research findings into actionable insights that guide content strategies
  4. Collaborate with the Strategy team to provide the foundations for great strategic proposals and responses
  5. Work with clients to understand their specific goals and incorporate those into tailored insights and content strategies

This is an exciting opportunity to work with Australasia's leading content agency, working on one of the country's most trusted and recognisable brands. We offer a range of wellness benefits, flexible working, and an innovative, dynamic culture.

Requirements
  • 5-7 years of relevant Insights experience and have worked at a senior level in strategy
  • Experience in SEO keywords and digital performance
  • Excellent verbal and written communication skills, take responsibility for owned tasks and ensure progress is communicated effectively
  • A thorough and methodical approach to work, including managing deadlines
  • Ability to work well in a team and collaborate across multiple projects

**Estimated Salary:** AU$90,000 - AU$120,000 per year depending on experience

We are proud to be Australia's most impactful media group, we're even prouder of what we stand for: Together, we inform, advocate and inspire all Australians, for a better Australia.



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