Email Marketing Specialist

4 days ago

Sydney, New South Wales, Australia Online Marketing Gurus Full time
Email Marketing Specialist

We are seeking a talented and experienced Email Marketing Specialist to spearhead our email marketing strategies. As the Email Marketing Specialist, you will be responsible for planning, executing, and optimizing end-to-end email marketing campaigns. This includes managing email databases, crafting engaging newsletters, and leveraging web technologies to drive sales growth.

Key Responsibilities
  • Identify target audience and grow our email list
  • Design and implement direct email marketing campaigns
  • Proofread emails for clarity, grammar, and spelling
  • Ensure mobile-friendly email templates
  • Write newsletters including all company updates
  • Upgrade our email templates using graphics, personalization, and advanced features
  • Ensure prompt and accurate communication with clients via email to minimize unsubscribes
  • Create email databases for lead generation
  • Analyze campaign performance and suggest improvements
  • Report on sales revenue generated from email marketing efforts
  • Ensure emails follow industry policies and best practices

Requirements
  • 3-5 years of experience as an Email Marketing Specialist or Digital Marketing Specialist
  • Hands-on experience with HTML and content management systems
  • Proficiency in marketing automation technology
  • Knowledge of SEO/SEM and Google Analytics
  • Familiarity with analytical and database tools
  • Excellent written communication and copywriting skills
  • Strong project management skills
  • An ability to work under tight deadlines
  • BSc degree in Marketing or a relevant field

About Online Marketing Gurus
  • We believe in hiring good human beings and providing opportunities for growth and development
  • We are a dynamic and passionate team that values diversity, equity, and inclusion
  • We are committed to delivering exceptional results and exceeding client expectations
  • We offer a range of benefits, including flexible working arrangements, professional development opportunities, and a fun and supportive work environment

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