Area Sales Manager

2 months ago

Sydney, New South Wales, Australia Amplifon Full time

About Amplifon

Amplifon is a global leader in the hearing care retail market, empowering people to rediscover all the emotions of sound. With a network of over 9,000 points of sale in 26 countries and 5 continents, we transform the way hearing healthcare is perceived and experienced worldwide.

Our Mission

We attract, develop, and empower talented people who share our ambition and strive to demonstrate our values every day. Our mission is to change the lives of millions of customers through the passion and superior care of our People.

Our Purpose

We empower people to rediscover all the emotions of sound. Our purpose is the reason we exist, motivating, guiding, and allowing us to explore new innovations, horizons, and opportunities for the business, our customers, and each other.

Our Values

We serve our customers' best interests with passion and seek to surprise them by always going the extra mile. We empower our people to think freely, perform, and succeed, working together to make a lasting difference. We take accountability for setting and delivering the highest standards of quality, and never give up.

About the Role

The Area Sales Manager plays a crucial operational role, overseeing 14 hearing clinics in the NSW region to meet sales revenue, KPI, and staffing targets. This role is responsible for driving area sales growth by implementing effective sales strategies and plans, identifying new business opportunities, and ensuring high productivity and exceptional customer experiences.

Key Responsibilities

  • Set area budget and sales targets with the Associate Sales Director and Sales Director.
  • Drive sales growth and KPI performance through regular store visits, goal setting, and KPI monitoring.
  • Implement corrective actions and strategies using store visit tools with the Retail Excellence Team.
  • Area Sales and KPIs monitoring, implementing corrective actions through Store Visits and other tools in collaboration with Retail Excellence Team.
  • Support customer acquisition through local marketing initiatives and in-store CRM processes in collaboration with the Marketing Team.
  • Collaborate with our HR team to create, develop, and support talent growth within the region.

People Management and Organisation Effectiveness

  • Lead and coach store teams on performance development, talent development pipelines, and performance management in collaboration with the Associate Sales Director, HR, Store Managers, and the Retail Excellence training team.
  • Organise regular team and area meetings to align on targets, company projects, and new initiatives.
  • Utilise store visits to drive performance and foster a culture of development.
  • Foster a positive team culture by engaging, coaching, and motivating staff.
  • Share responsibility with Regional Directors and HR for recruiting Audiologists and Client Advisors.

Operational Excellence and Network Development

  • Workforce planning to ensure optimal audiology diary time and ideal front-of-store staffing.
  • Manage diaries to maximise audiology productivity across stores.
  • Address staff concerns and HR issues with HR business partner and Associate Sales Director.
  • Analyse the local market for business expansion opportunities with the Retail Excellence Team to recommend new store openings and relocations in the area.
  • Implement key group sales initiatives and projects at the area level.
  • Ensure alignment with clinical protocols, uniform policies, and store presentation for exceptional client experiences.
  • Promote compliance with company policies and legal obligations, collaborating with the regulatory team.

About You

  • Experience in Field Operations Management across sectors such as audiology, retail, optometry, or pharmacy.
  • Committed to building high-performing teams and fostering growth and development through effective coaching and people leadership.
  • Proven ability to foster an inclusive, dynamic, and positive culture.
  • Commercially focused and possess a commercial mindset with a proven track record of launching and supporting initiatives that drive business results.
  • Proven track record of meeting and exceeding key performance indicators, business targets, and providing effective sales coaching.
  • Deep enthusiasm for exceptional customer service.
  • Skilled communicator who is proficient in both verbal and written communication, with a strong ability to present confidently and persuasively.
  • Adaptable and successfully navigates high-change environments and new business applications.
  • Skilled in leading teams across various locations.
  • Proficient in Office 365 tools.

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