
Customer Relationship Management Professional
3 days ago
Travel Dreams Made True
Crm and Marketing Automation ManagerIn this pivotal role, you will play a key part in making travel dreams come alive for our valued customers.
Main Responsibilities:
- Develop and execute comprehensive crm strategies that enhance customer engagement, retention, and growth.
- Collaborate closely with cross-functional teams to optimise the customer lifecycle, create tailored multi-channel experiences, and leverage data insights to drive actionable improvements.
- Lead the design, build, and optimisation of marketing automation campaigns and customer journeys using the Salesforce Marketing Cloud platform ecosystem.
- Promote the adoption of agile principles in marketing operations and campaign delivery.
- Oversee platform governance, including user management, data integrity, data sharing and compliance with regulatory standards.
Requirements:
- Bachelor's degree in Marketing or equivalent qualification.
- Demonstrated experience of 7+ years with Salesforce Marketing Cloud email marketing and automation platform, encompassing strategic direction, platform enhancement and proficiency on the tools.
- A proven track record of delivering measurable customer and business outcomes through marketing automation initiatives.
- Digital strategy and execution experience focused on driving business growth.
- Leadership experience and a desire to inspire and motivate high-performing teams.
We offer a competitive compensation package, opportunities for career advancement, and a dynamic working environment where creativity and innovation thrive.
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