Regional Marketing Manager, ANZ, Application

1 week ago

Sydney, New South Wales, Australia Thales Full time

At Thales, we're committed to driving progress in the world's most important industries, from manufacturing and engineering to cybersecurity and space. Our goal is to build a future we can all trust.

We're seeking a talented Regional Marketing Manager to join our Cloud Protection & Licensing division, specifically within the Identity & Access Management portfolio. This role will be responsible for developing and executing regional marketing plans with measurable goals, collaborating closely with sales leadership and channel partners.

The ideal candidate will have 8+ years of experience in relevant marketing for enterprise software companies, particularly in B2B field marketing. They will have expertise in Security, Storage, or Networking Industry and familiarity with specific platforms like Demandbase, 6Sense, Pardot, or Marketo. Additionally, they will have proficiency in copywriting and editing, with additional language skills beyond English considered advantageous.

The Regional Marketing Manager will be responsible for:

  • Developing emergent markets, especially in Australia & New Zealand region
  • Driving B2B go-to-market campaigns, focusing on measurable targets such as revenue, brand awareness, and operational efficiency
  • Creating and implementing cross-regional campaigns while aligning product messaging to generate high-quality leads and pipeline
  • Driving online presence optimization in key markets, including localized pages, landing experiences, and promotions tailored to meet market compliance mandates
  • Leading the definition and execution of a value-adding digital program, incorporating programmatic retargeting, awareness initiatives, multi-touch engagements, and webinars to support the region's strategic approach
  • Taking charge of planning and executing strategic C-level events as well as core tradeshows within the region

This position is a hybrid role to be based at our Sydney Olympic Park office. Occasional travel to interstate may also be required.

The successful candidate will bring a strong ability to work collaboratively, manage multiple projects, and willingness to engage in regional and international business travels up to 30% of the time.

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