Regional Marketing Manager, ANZ, Application and Data Security Specialist

1 week ago

Sydney, New South Wales, Australia Thales Group Full time
Regional Marketing Manager, ANZ, Cloud Protection and Licensing Division

At Thales Group, we understand the transformative power of technology to create a more secure, sustainable, and inclusive world. Our innovative solutions are driven by human intelligence, and we're committed to harnessing this potential to make a meaningful impact.

We're a global leader in digital identity and security, serving over 30,000 organizations worldwide. Our expertise spans identity management, data protection, and cybersecurity, helping businesses and governments navigate the complexities of the digital landscape.

Our Mission

As a Regional Marketing Manager, you'll play a critical role in driving our growth and success in the ANZ region. Your primary objective will be to develop and execute regional marketing plans that align with our global strategy, leveraging your expertise in B2B field marketing and enterprise software.

Key Responsibilities

  • Develop and execute regional marketing plans with measurable goals, collaborating closely with sales leadership and channel partners.
  • Drive B2B go-to-market campaigns, focusing on measurable targets such as revenue, brand awareness, and operational efficiency.
  • Create and implement cross-regional campaigns while aligning product messaging to generate high-quality leads and pipeline.
  • Drive online presence optimization in key markets, including localized pages, landing experiences, and promotions tailored to meet market compliance mandates.
  • Lead the definition and execution of a value-adding digital program, incorporating programmatic retargeting, awareness initiatives, multi-touch engagements, and webinars to support the region's strategic approach.
  • Take charge of planning and executing strategic C-level events as well as core tradeshows within the region.

Requirements

  • 8+ years of experience in relevant marketing for enterprise software companies, particularly in B2B field marketing.
  • Experience in developing emergent markets, especially in Australia & New Zealand region.
  • Strong expertise in Security, Storage, or Networking Industry and familiarity with specific platforms like Demandbase, 6Sense, Pardot, or Marketo.
  • Proficiency in copywriting and editing, with additional language skills beyond English considered advantageous.
  • Ability to work collaboratively, manage multiple projects, and willingness to engage in regional and international business travels up to 30% of the time.

What We Offer

As a Regional Marketing Manager at Thales Group, you'll have the opportunity to work with a talented team of professionals, driving innovation and growth in the ANZ region. We offer a competitive remuneration package, private health insurance, and a range of benefits that support your career development and well-being.

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