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Advertising Innovation Specialist

1 month ago

Sydney, New South Wales, Australia JCDecaux Full time
About the Role

We are seeking a highly skilled Advertising Innovation Specialist to join our team at JCDecaux. As an advocate for data innovation, you will explore the possibilities of Out-of-Home media, leveraging innovative audience data and the alignment of the channel with the digital and marketing technology ecosystem.

Key responsibilities include project management, ensuring high-quality campaign solutions, relationship building, and collaboration with internal stakeholders, clients, agencies, and data partners.

A Day in the Life:

  • Product management of Data Management Platform(s), mobile re-targeting, and other device-based products.
  • Work with sales to create data-driven solutions for clients using available tools and technology.
  • Strategic advisory on new offerings, developments, and their requirements for data and digital enhancements.
  • Evangelise the JCDecaux data ecosystem, its application, and potential offerings internally and externally.
  • Work on stakeholder engagement, processes, and maintenance of key data platforms.
  • Develop expert knowledge of proprietary JCDecaux research tools and external data platforms.
About You

We are looking for an individual with demonstrated experience in data, martech, or digital roles, preferably in strategy, insights, or sales.

  • Experience with Data Management Platforms and digital campaign operations.
  • Exceptional attention to detail.
  • Knowledge of current media research and industry tools and data offerings.
  • High level of competency in written and communication, as well as face-to-face customer relationships.
  • Data literacy and skills in data analysis (Excel, SQL, or similar).
  • Relevant tertiary qualification in Marketing, Statistics, or equivalent.
  • Advanced Microsoft Office skills, especially Excel and PowerPoint.
Why Join JCDecaux

At JCDecaux, your wellbeing, health, and safety are our top priority. We value and reward your contributions and ensure Belonging and Inclusion are at the heart of everything we do.

Benefits on offer:

  • Opportunity to get an additional week of annual leave after your first year.
  • Participation in our bonus or OTE programs.
  • Access to comprehensive training and development opportunities.
  • Parental leave and Market-leading fertility leave.
  • Fully supported hybrid working arrangements.
  • Opportunities to be part of employee-led steering committees.