Innovative Marketing Specialist

2 weeks ago


Sydney, New South Wales, Australia EMPRESS Full time
Job Description

This is a remote position that requires a highly skilled and creative individual to join our team at Empress.

About Us

We are a company established in 2019 with a mission to create high-quality shoes that combine beauty and comfort through innovative materials and expert craftsmanship.

Role

As an Innovative Marketing Specialist, your goal will be to develop high-performing creatives for our Facebook and Instagram ads. You will serve as the central link among our creatives, overseeing the process from ideation to post-production.

Responsibilities:

  • Brainstorming ad concepts, angles, and hook variations.
  • Generating unique and effective advertising concepts using direct response copywriting.
  • Providing briefs for production teams to shoot content.
  • Developing creative strategies for our social media ads.
  • Staying up-to-date with industry trends and best practices to inform your creative decisions.

Requirements:

What We're Looking For

  • A deep understanding of paid media and the types of content that drive conversions.
  • The ability to brainstorm and bring creative ideas to life.
  • A strong understanding of consumer psychology and customer mindsets.
  • An open-minded and willing attitude to learn and grow with our company.

Experience:

  • 2+ years of experience writing direct response ads or emails.
  • Experience in video editing, including ideation, storyboarding, and editing.
  • Experience as a content creator with a proven track record of engaging audiences.

Salary: $60,000 - $80,000 per year.

Location: Remote.



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