Innovative Advertising Strategist
4 days ago
This is a remote position, allowing you to work from anywhere and maintain a healthy work-life balance.
About Empress:
We're a leading shoe design company established in 2019 with a mission to create high-quality products combining beauty and comfort through expert craftsmanship.
As an Innovative Advertising Strategist at Empress, your goal is to develop high-performing creatives for our Facebook/Instagram ads, overseeing the process from ideation to post-production.
Responsibilities:- Create engaging ad concepts using direct response copywriting.
- Brainstorm unique and effective advertising ideas, including ad angles and hook variations.
- Collaborate with production and post-production teams to bring your creative vision to life.
- Stay up-to-date with industry trends, ad policy updates, and consumer psychology to inform your creative decisions.
We're looking for a motivated and experienced professional who can lead our advertising efforts. If you have a passion for paid media, creative strategy, and content creation, we'd love to hear from you
Requirements:- You have a deep understanding of paid media and the types of content that convert.
- You enjoy brainstorming ad concepts and bringing them to life.
- You possess excellent consumer psychology skills and knowledge of customer mindsets.
- You're open-minded and willing to learn and adapt to new ideas.
Experience:
- A minimum of 2+ years of experience in writing direct response ads or emails.
- Experience in video editing, including ideation, storyboarding, and editing.
- Demonstrated ability to engage audiences as a content creator.
The estimated salary for this position is $85,000 per year, based on industry standards and location. We offer a competitive benefits package, including health insurance, retirement plans, and opportunities for professional growth and development.
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