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Sales Development Representative

2 months ago


Sydney, New South Wales, Australia Optimizely Full time

About Optimizely

Optimizely is a leading provider of Digital Experience Platform (DXP) solutions, serving over 9,000 brands worldwide, including global organizations like Visa, Sky, and Yamaha. Our mission is to unlock the boundless potential of our clients and employees, fostering an inclusive and diverse culture with a global team of 1500+ people.

Job Summary

We are seeking a highly motivated Sales Development Representative to join our team. As a Sales Development Representative, you will be responsible for driving revenue pipeline through outbound prospecting and following up on marketing-sourced leads. You will be on the frontlines of our go-to-market organization, acting as the first point of contact with prospects.

Key Responsibilities

  • Manage a multi-million-dollar book of business, contributing to 50% of the overall company-generated pipeline and 20% of all closed-won opportunities for sales.
  • Develop and execute a territory coverage plan of ~100 accounts, creating individualized industry and persona-based marketing content for outbound campaigns.
  • Conduct extensive corporate research, including annual and quarterly reports, media coverage, and navigating company structure to identify buying committee members within an account.
  • Assess prospect value, evaluating their current technology stack and positioning how our solutions can drive business outcomes.
  • Understand the marketing technology ecosystem and how technical capabilities fit together to create a winning digital customer experience.
  • Research target account lists and determine strategic approaches to outbound and book meetings with aforementioned accounts, providing tailored messaging to Optimizely's key personas.
  • Provide weekly pipeline forecasts to manager and regional Sales Vice Presidents on pipeline pacing and production of sales opportunities.
  • Achieve daily call, email, and LinkedIn outreach metrics, partnering with local field marketing, Sales, and presales teams to create account-based engagement programs.

Requirements

  • Adaptability: You are excited by change and thrive in new situations where you can think on your feet.
  • Coachability: You are coachable, able to implement feedback, and dedicated to continuous self-improvement.
  • Drive/Achievement: You have a strong track record of performance in a previous role or experience, with a positive attitude and desire to win.
  • Team Orientation: You are a collaborative team player, able to support each other, share best practices, and take on team projects to make the entire organization better.
  • Process Orientation/Focus: You are detail-oriented, organized, and able to manage time effectively, with a focus on following processes for maximum results.
  • Curiosity: You have genuine curiosity about people, technology, and business, with excellent listening skills.
  • Communication: You have strong persuasion and negotiation skills, with excellent communication, presentation, and client relationship skills.
  • Technological Savvy: You have strong Internet, email, and Microsoft application skills, with an understanding of Salesforce.
  • Maturity/Professionalism: You are cool under pressure, professionally mature, and able to remain collected and focused in a fast-paced, high-pressure environment.

Education

Bachelor's degree or equivalent experience.

Competencies

  • Driving for Results
  • Learning Quickly
  • Accepting Responsibility
  • Managing Time
  • Communicating Effectively

Equal Opportunity Employer

Optimizely is committed to a diverse and inclusive workplace, and is an equal opportunity employer. We do not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.