Head of Proposition and Partnerships

3 weeks ago

Melbourne, Victoria, Australia Marketing Tip Full time
About the Role

We are seeking a dynamic leader to drive growth and spearhead innovation in our newly established business unit. As the Head of Proposition, Partnerships & Marketing, you will be responsible for developing and executing a creative marketing strategy to re-launch our program, scale our loyalty member base, and drive engagement.

Key Responsibilities
  • Identify, negotiate, and successfully establish partnerships with top Australian brands
  • Develop and deliver on a compelling partner value proposition, working closely with Product and Technology teams
  • Develop unique co-marketing strategies and initiatives with partners to drive customer engagement
  • Develop the overall marketing plan, ensuring alignment to wider business plans and objectives
  • Drive the development of the rewards brand, proposition, positioning, and creative platform, working closely with agency partners to deliver impact in driving awareness and engagement
  • Manage the data and analytics team to ensure accurate data collection and comprehensive analysis
Requirements
  • Minimum of 8-10 years of experience in partnerships, marketing, or related field
  • Minimum 5 years in partnerships or business development, and 5 years in marketing leadership roles in a consumer-facing business
  • Experience in loyalty programs, online retail, or other digital B2C environment
  • Track record of developing and executing successful marketing, product, or business launches and partnership strategies
  • Strong commercial acumen coupled with a strong customer-focused mind-set
  • Strong data analytics capabilities and the ability to apply this in a marketing and partnerships context
  • Strong understanding of marketing technologies
What We Offer
  • A range of flexible working and leave options, including the option to purchase an additional six weeks of leave each year
  • 16 weeks paid parental leave (regardless of gender or carer status), with no waiting period, with Superannuation paid during unpaid leave as well
  • Learning and development opportunities to support your career interests
  • Health and wellbeing support—access to Headspace and our EAP program, wellness facilities, and more
  • Share offers and insurance benefits
  • Social activities, community give-back programs, and paid volunteer days

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