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Marketing Innovations Specialist

1 month ago

Surry Hills, New South Wales, Australia Brown-Forman Full time

We are seeking a skilled Marketing Innovations Specialist to join our team at Brown-Forman, the leading spirits company in Australia. This exciting role offers the opportunity to drive innovation and growth across our portfolio of brands.

About the Role:

  • As a Marketing Innovations Specialist, you will be responsible for developing and implementing innovative marketing strategies that drive sales and brand awareness.
  • You will work closely with our activation agencies and sales teams to create engaging campaigns that resonate with our target audience.
  • This is a fantastic opportunity to partner with national customers and retailers to drive business growth and deliver results-driven solutions.

What You'll Need:

  • A minimum of 5 years' experience in a similar role in FMCG, marketing, or the liquor industry.
  • Proven track record of success in managing end-to-end BTL activity, including briefing, POS creation, budget management, and execution.
  • Excellent shopper understanding, customer understanding, agency management, project & budget management, commercially astute, and communication skills.

Why Join Us?

Brown-Forman is committed to fostering an inclusive culture where diverse perspectives come together to drive innovation and excellence. We offer a competitive salary package, premium benefits, and opportunities for career growth and development.

Salary: $120,000 - $150,000 per annum (dependent on experience)

Location: Sydney, Melbourne, or Brisbane