Customer Marketing Manager
1 month ago
At James Hardie, we're seeking a seasoned Customer Marketing Manager to join our dynamic Commercial team. As a key player in driving customer sales growth, you'll leverage data and market insights to develop and execute best-practice customer sales growth programs, events, and activations.
Key Responsibilities:- Lead the execution of joint-marketing initiatives with customers, influencing and liaising with multiple stakeholders to bring campaigns to life
- Co-create annual National Account customer plans, ensuring clear demonstration of marketing value, scalable programs, and in-store execution to achieve customer growth objectives
- Design, develop, and execute key marketing assets, including communication, product merchandising material, point-of-sale, promotions, and events to drive growth of existing products and NPI
- Lead and execute customer-focused, integrated marketing campaigns to drive customer engagement, expansion, and retention
- Plan and execute customer digital marketing requirements for customer-owned sites and campaigns
- Leverage James Hardie brand campaigns to drive category growth and create value for National Accounts
- Work closely with National Account Managers to build strong relationships with customers' key stakeholders, including customer brand and marketing teams
- Set objectives/targets and track progress and outcomes of campaigns, activations, customer growth programs for continuous improvement purposes
- Tertiary qualifications in Business or Marketing, or equivalent
- Strong marketing background, ideally with experience in shopper or customer marketing
- Experience working directly with customers on marketing initiatives
- Industry experience in building products, construction, or FMCG would be strongly preferred
- Proven track record in successfully influencing shopper buying behaviors, including increase conversion and sell-through
- Self-starter with strong communication and interpersonal skills, with the ability to build positive relationships, negotiate effectively, and present to differing stakeholder groups
- Strong organizational and time management skills, gap analysis, and propriety setting
- Analytical mindset with strong quantitative reasoning, creativity, and the ability to think strategically through complex issues
- Hands-on with the ability to quickly shift between strategic and tactical approaches
- Ability to pivot and adapt to a changing environment and remain steadfastly outcome-focused
- Stable growth at a global building products manufacturer
- Bonus scheme for all eligible employees
- Product discounts
- Paid parental leave of 16 weeks for the Primary Carer (including super) and two weeks
- 2 Volunteer days per year
- Plenty of employee rewards and benefits, including a rewards and recognition program
- Online shopping discounts
- International and domestic development and progression opportunities
- Access to thousands of free self-development modules via James Hardie University
- Annual business conferences with Award gala dinners
- Free annual health checks
- Employee Assistance Program access for you and your immediate family members
- Hassle-free, no-cost, and confidential access to our onsite psychologists and physiotherapists (specific sites)
Proudly providing Australian Made fibre cement to the market for over 100 years.
It's PossibleTM with James Hardie
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