Digital Marketing Specialist

4 weeks ago

Sydney, New South Wales, Australia Online Marketing Gurus Full time

About the Role:

We are seeking an experienced Digital Marketing Specialist to join our team as a SEO Campaign Manager. In this role, you will be responsible for managing and executing successful SEO campaigns to achieve client objectives.

Key Responsibilities:

  • Supporting your Manager in the smooth running of the team, including (but not limited to) training & development, escalations, deep dives.
  • Effectively manage and build relationships with internal teams, external clients, agencies, etc, to develop and execute successful SEO campaigns.
  • Analyse and conduct integrated search performance management and client training workshops where required.
  • Assist Account Managers with preparing for and attending meetings where needed for quarterly client reviews.
  • Track progress and continuously monitor the effectiveness of search campaigns and adjust (proactively) where necessary.
  • Provide support for ad-hoc analytics reporting requests from internal team members and clients.
  • Manage data gathering across a variety of platforms including Screaming Frog / Deepcrawl, Google Analytics & Google Tag Manager, SEMRush, Search Console / Webmaster Tools, AHRefs, Google Keyword Planner, etc
  • Develop content distribution strategies using earned and owned media.
  • Provide creative recommendations for improving campaign performance for both SEO & integrated campaigns
  • Manage a portfolio of clients.
  • Construct presentation-ready reporting completed regularly delivering valuable insights as to the performance of the managed SEO campaigns.

About You:

To be successful in this role, you will have at least 3 years of experience in SEO and digital marketing. You will possess knowledge of key aspects of SEO and integrated marketing campaigns as well as inbound multi-channel marketing concepts.

You will also have basic and advanced analytics certification and be able to present findings and relevant recommendations succinctly. Additionally, you will have strong organisational and time management skills as well as Administration/Project Management skills.

What We Offer:

We offer a competitive salary package ranging from $120,000 to $180,000 per annum, depending on experience. This includes benefits such as birthday leave, paid parental leave, volunteer leave, career development and training programs, salary packaging benefits, pet-friendly office, barista-style coffee, and social events.

About Us:

We are Online Marketing Gurus, a leading independent agency in Australia with over 140 employees across Sydney, Melbourne, and the Philippines. Our values are 'Share evidence, not opinion', 'Find solutions, not problems', 'Make customers love you', and 'Own it and get it done'. We live diversity, equity, and inclusion and are committed to supporting our employees' growth and development opportunities.

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