Senior Marketing Strategist

3 days ago

Charlotte Bay, Australia beBeeMarketer Full time US$242,500 - US$325,000
Job Description

Circle is a financial technology company at the epicenter of the emerging internet of money where value can travel globally nearly instantly and less expensively than legacy settlement systems Our infrastructure – including USDC a blockchain-based dollar - helps businesses institutions and developers harness breakthroughs and capitalize on this major turning point in the evolution of money and technology.



Main Responsibilities:
  • Act as subject matter expert for Circle's multichain infrastructure including ideal customer profile and industry segmentation competitive landscape and market dynamics.
  • Define and evolve positioning messaging and proof points that differentiate Circle in a complex rapidly evolving market.
  • Develop go-to-market (GTM) strategies that span product launches ecosystem engagement and long-term growth initiatives.
  • Partner with Product and Business Development to identify new market opportunities and influence product roadmap decisions.

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